Dogs and Families of North Texas and Plano, TX Get Petiquette

Telecommunications expert says "Goodbye," to a 20-year career in corporate America and realizes dream of "Going to the Dogs" while making a great living at the same time.

Dallas, TX, December 19, 2007 --( Dogs and families of Plano, TX get Petiquette. Rhonda Rider, local multinational telecommunications expert and now owner of a Jim Burwell's Petiquette, brings peace, harmony and communication to thousands of doggie households with proven dog training methods, done in your home, at your convenience. Rider believes she ended up on the winning side with her trade off from being an expert in corporate communications to being an expert in teaching owners how to train and communicate leadership to their dogs.

Rider left her career in multinational telecommunications to pursue her dream; a career with dogs. Rider's desire to work with dogs, her burn-out with corporate America after 20 years and her belief in a dog training system honed by renowned dog trainer Jim Burwell, all fell into place this summer. That's when Rider found Jim Burwell's Petiquette, the premier in-home dog training franchise and purchased the Plano area as her territory.

Rider went to Houston to learn dog training with Burwell on not only dog handling skills, but the equally as important and more intense training of understanding how dogs think in order to modify a dog's behavior using positive reinforcement.

As Rider found out, it's the people part of the equation that's the tough part of dog training. The dog's are looking for strong leadership, it's the owners who are hard pressed to give up the "warm fuzzies" they get by showering their dog with tons of affection that the dogs don't know how to process. "It's important the owners understand how dogs think", says Burwell. "To a dog, an alpha or strong leader is what is needed for them to be well balanced. Not little dresses or fluffy feather beds, nope, they need an alpha. Once the owners understand that through proper dog training and putting strong, benevolent leadership practice into place using Jim Burwell's Petiquette training methods, they are amazed how much the dog changes. And it's always for the better "says Burwell.

After finishing the comprehensive one-on-one training with Jim Burwell, Rider is now a certified Petiquette trainer ready to respond to dog owner's complaints about unruly dogs, behavioral issues , new puppies soiling the house and chewing everything in sight and well, dogs that just seem to "rule the doghouse" as it were.

"It's a dream come true, says Rider. I can pursue my passion, my dream and make a great living at the same time. What else can you ask for?"

About Jim Burwell's Petiquette
Jim Burwell's Petiquette™ offers entrepreneurs and dog owners the benefits of a 20 year proven method of in-home dog training and behavior modification, using positive reinforcement to achieve dog training goals, and a working partnership with experts like no other. Their goal is to help owners establish peaceful, rewarding, enduring relationships with their dog. In 1988, after building a successful career in commercial banking for more than two decades, Petiquette founder Jim Burwell felt it was time to trade in his expertise in banking to starting a business in barking. Proclaimed by the Houston Chronicle, the paper of the 4th largest city in the U.S. as "The Houston Dog Whisperer," in a 6 page cover story article, Burwell is one of the most established and thriving dog trainers. His in-home dog training process, The Burwell Method, applies to canines of virtually all breeds and their owners. Franchising since 2006, Petiquette currently operates one company owned unit and two franchise units. Company plans call for 110 locations nationwide in 2011. For more information on Jim Burwell's Petiquette in-home dog training or for more information on Jim Burwell's Petiquette Franchise opportunity please visit or call 1-866-336-9300



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