Showhomes Calls Business 'Shining Success Story'

NASHVILLE, Tenn.--(BUSINESS WIRE)--After several years of an amazing boom, real estate markets all across the country have slowed to a trickle of what they had been in previous years. Homes have become much harder to sell, there are more homes on the market than at any time in history and these homes are taking far longer to sell.

Showhomes, America's Largest Home Staging Company, has been a ray of light in the otherwise gloomy market. Showhomes helps home owners sell high-end vacant homes and has experienced record growth as a result.

"Showhomes' unique strategy of staging and helping Realtors market vacant luxury homes produces real results," said Matt Kelton, chief operating officer for Showhomes Franchise Corporation. "We are proud to announce that the company experienced 45 percent revenue growth last year. In the last three years, the company has been experiencing rapid growth, almost tripling its same store revenue. In addition, the Showhomes franchise system is growing rapidly as we add new units."

Showhomes has dramatically beaten market conditions – with staged Showhomes selling as much as 50 percent faster than comparable vacants, Kelton said. The company's service is high in demand because there are more houses for sale today than at any point in U.S. history, and there are more vacant homes for sale now than ever before.

Showhomes – known as America's largest home staging company – began its operations in 1986 and started franchising in 1994. It currently has 23 franchises in 19 states, and has recently been listed as one of the hot franchising trends for 2008, Kelton said.

Selling a vacant house in any market can be a challenge. Vacant homes take much longer to sell than occupied homes and often sell for 10-20 percent below list price. Buyers have trouble visualizing their furniture in a vacant home and in a slow real estate market like today flooded with inventory, vacant houses simply get passed over in favor of more welcoming homes. Good taste and beautiful furniture and well thought out design enables buyers to visualize a furnished and decorated Showhome as their own home.

For more information about Showhomes, please visit


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