Pickles & Ice Cream(R) Is Expecting Again

Pickles & Ice Cream Maternity Apparel Gives Expectant Mothers the Best of Both Worlds, New York Style With Southern Hospitality

OKLAHOMA CITY, OK--(Marketwire - January 9, 2008) - Pickles & Ice Cream is expanding into Oklahoma with its latest boutique opening this Spring '08 in Edmond, just north of Oklahoma City. The Edmond store is joining eight other Pickles & Ice Cream boutiques to deliver designer maternity apparel to moms-to-be. Well-known for bringing fun and fashion to expectant moms across Texas and the South, Pickles & Ice Cream is more than a clothing store... it's an experience. It's a one-of-a-kind boutique shopping experience for pregnant women where fashion, selection and personal service collide.

"Pickles & Ice Cream was created to provide expecting women a place to get personalized service and high quality, stylish maternity clothing at reasonable prices," says Christin Linch, owner of Pickles & Ice Cream-Oklahoma City. "Pregnancy is an exciting time of change in a women's life. And we want to help our moms-to-be find the clothing that shows off how radiant and beautiful they feel. I am thrilled to bring Pickles to Oklahoma." Pickles & Ice Cream carries designer brands like Citizens of Humanity, Noppies, Michael Stars, Olian, Storksak, Japanese Weekend and Ripe.

At Pickles & Ice Cream, understanding pregnancy is the culture. The owners are women who have been pregnant, given birth and are now helping the next group of expectant mothers. They know what expectant moms are going through and are there to help in anyway. They realize that they can't keep your back from hurting or your feet from swelling. But, they can listen to mommies' needs and offer useful advice. The oldest and largest maternity clothing franchise in the US, Pickles & Ice Cream knows what pregnant women need and what they want. Our stores feature all the casual and comfortable clothing that moms-to-be need and the latest fashions and trends they crave. Tailored to the markets they serve, every Pickles location has its own personality.

Due in early Spring 2008, you'll find Pickles & Ice Cream at Spring Creek Plaza, 1448 S. Bryant Ave. Edmond, OK between White House | Black Market and Lil' Dudes and Divas. Check our website for the latest details at www.picklesandicecream.com. Or, drop us a line at okcity@picklesandicecream.com. We look forward to pampering Oklahoma's mommies-to-be!

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