February 22, 2008 // Franchising.com // Milwaukee, WI – Cousins Subs Systems, Inc. recently announced the opening of its new store located on 27th Avenue in Kenosha, Wis. The store is owned by Mark Beierle, who joined Cousins as an area developer for Kenosha and Walworth County as well as Rockford, Ill.
"This store will be the first of three," said Beierle. "Even with the extreme weather conditions we have been experiencing, the store still has exceeded my expectations."
Beierle attributes the store's success to its location, which is on the north side of Kenosha, and Cousins Subs updated décor. "We are located near two major colleges, the University of Wisconsin – Parkside and Carthage College. Plus, there are many loyal customers who tell me they are thankful to have Cousins closer so they do not have to drive to the south side of the city."
"We are thrilled Mark has opened his first store," said Kerry Espich, manager of franchise sales and recruitment for Cousins Subs. "He is an integral part of the Cousins Subs team, and we look forward to the new store's success."
The new 2,000-sq.-ft. store can seat up to 38 and features a flat screen television.
"My goal is to make this restaurant a destination where people can come and be comfortable while eating their meal," adds Beierle. "Later this year, I am hoping to add free wi-fi so this location can be an alternative place for students and area business to hang out and get work done."
The new store is located at 1830 27th Ave. and can be reached by phone at (262) 551-9100. To locate or contact any of the stores, please visit cousinssubs.com/stores. For more information on Cousins Subs store ownership and franchise development please call Kerry Espich at 800.238.9736.
About Cousins Subs
Cousins Subs is based in Milwaukee, Wis., and is a national sub sandwich chain with stores throughout the Midwest and on the West Coast. The tradition of Cousins Subs started in 1972, when two transplanted cousins from Atlantic City saw the need for an East coast–style sub shop in their new hometown. They patterned their subs after the hoagie, grinder, hero and sub sandwiches they enjoyed back East. And with a dedication to delivering quality subs at fair prices, they opened their first restaurant. From the start, the two used bread baked fresh every morning and insisted on using only the finest, freshest ingredients.