Cousins Subs Targets Southeastern Wis. and Rockford, Ill. Area

March 14, 2008 // Franchising.com // Menomonee Falls, WI – Cousins Subs, a Wisconsin-based sub chain, has set its sights on the southeastern Wis. and Rockford, Ill. area for future growth. The sub sandwich chain will be holding a franchise seminar at the Courtyard by Marriott- Rockford located at 7676 E. State St. on March 19 from 7 p.m. to 9 p.m.

Members of the Cousins Subs franchise development team, including John Campbell, vice president of global development and chief development officer; Kerry Espich, manager of franchise sales and recruitment; Pat McCabe, real estate manager, Liz Hoffmann, director of marketing and Mark Beierle, area developer for the southeastern Wis. and Rockford, Ill. area, will be presenting the newest information on the availability of business franchise opportunities with Cousins' Subs in these areas.

"I am looking forward to getting the word out to the community about all the benefits of joining the Cousin Subs team," said Beierle. "I recently opened a new store in Kenosha, Wis. Cousins Subs' support has been phenomenal and the store has exceeded my expectations in sales."

"Cousins' goal is to grow the brand within a 400 mile radius of Milwaukee, Wis. We have targeted Rockford and southeastern Wis. for strategic growth as they are contiguous areas to our legacy market," adds Espich.

The chain has gained momentum in franchise and sales growth due to successful operational tactics, a more aggressive retail marketing plan and the redesign of the Cousins Subs store design.

"It is a great time to be a part of Cousins Subs. We enjoy a strong tradition in Wisconsin and are ready to take it to the next level." said Campbell. "We have set our sights on southeastern Wis. and Rockford, Ill. for our next big areas, and we want to present the best Cousins Subs opportunities to potential store owners."

Cousins Subs' franchise seminar is free and open to the public. To register, please visit www.cousinsfranchise.com/seminar.

For more information on Cousins Subs' franchise development please visit www.cousinsfranchise.com or call Kerry Espich at (800) 238-9736.

About Cousins Subs

Cousins Subs is based in Milwaukee, Wis., and is a national sub sandwich chain with stores throughout the Midwest and on the West Coast. The tradition of Cousins Subs started in 1972, when two transplanted cousins from Atlantic City saw the need for an East coast–style sub shop in their new hometown. They patterned their subs after the hoagie, grinder, hero and sub sandwiches they enjoyed back East. And with a dedication to delivering quality subs at fair prices, they opened their first restaurant. From the start, the two used bread baked fresh every morning and insisted on using only the finest, freshest ingredients.

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