Moms, Dads And Grads Can Celebrate With Something Different This Year, Cakes From Maggiemoo's Treatery, Marble Slab Creamery And Great American Cookie

March 24, 2008 // // NEW YORK,- Forget the flowers and ties this year for Mother's and Father's Day; celebrate with something the whole family will love, a treat from MaggieMoo's Ice Cream & Treatery, Marble Slab Creamery or Great American Cookies.

MaggieMoo's and Marble Slab Creamery have churned up the tastiest gifts for Moms and Dads everywhere…ice cream cakes! MaggieMoo's and Marble Slab's ice cream cakes come in a variety of colors and shapes that can be customized to fit any Mom or Dad's personality. MaggieMoo's and Marble Slab's new cakes, featuring "polka dots" and "argyle," will get Mom or Dad in the celebrating mood.

If ice cream isn't Mom or Dad's thing, then try a cookie cake from Great American Cookies…a delicious way to celebrate. Great American Cookies' cookie cakes are made from a signature hand-scooped batter and topped with scrumptious icing that will sweeten up anyone on Mother's or Father's Day. Great American Cookies' cake decorators can customize any cake to send a "special message to any Mom or Dad."

Graduation is a time of celebration and a reflection of life's sweetness. MaggieMoo's Treatery, Marble Slab's Creamery and Great American Cookies are offering graduation party cakes this year that will have the entire school talking.

Graduation parties are the best way to send a graduate off into the world, but adding an ice cream cake from MaggieMoo's or Marble Slab gives this occasion a sweet touch. Graduation cakes are offered in a variety of colors and can be custom made to match most school colors. Personalized messages like "Way to go grad!" or "Class of 2008," will give graduates a true sense of accomplishment.

Great American Cookies' cookie cakes will get any graduate started on the right foot. Cookie cakes are perfect for indoor or outdoor graduation parties. The delicious cookie cakes, baked from a hand-scooped batter and topped with scrumptious icing, will help this year's graduates conquer their next chapter in life.

About MaggieMoo's

MaggieMoo's is a favorite destination for craveable treats. Its award-winning ice cream is served in a playful environment, and each MaggieMoo's Treatery location features a menu of freshly made super-premium ice creams, mix-ins, smoothies, sorbets and custom ice cream cakes. Widely known as an innovator in the category, MaggieMoo's created the world's first ice cream cupcake as well as the Maggie-O ice cream sandwich featuring Oreo™ cookies. MaggieMoo's has been consistently awarded The National Ice Cream Retailers Association's prestigious Blue Ribbon Award for taste, texture and overall appearance of its most popular flavors.

About Marble Slab

Marble Slab Creamery, a leading purveyor of super-premium hand-mixed ice cream, sets its quality standards exceptionally high. Every batch of Marble Slab Creamery super-premium ice cream is homemade using the finest ingredients in the world – vanilla from Madagascar, the finest European chocolate, and the fresh, wholesome dairy of local farms. As for mixins, Marble Slab Creamery offers only the freshest fruits and the finest nuts, candies, and cookies around. Made in small batches in franchise locations and served in freshly baked waffle cones, Marble Slab Creamery's ice cream has earned a devoted following. Marble Slab has international presence with more than 380 locations in the United States, Canada, and the United Arab Emirates.

About Great American Cookies

Founded in 1977 on the strength of an old family chocolate chip cookie recipe, Great American Cookies has set the standard for gourmet cookie sales in shopping centers nationwide. With a strategy and quality product that has propelled over 30 years of consistent growth, Great American Cookies now leads the mall-based cookie system. At Great American Cookies, the customer is able to enjoy the things that make life sweet. Whether they want a delicious fresh cookie, brownie or cookie cake, they will find a celebratory, fun environment with high quality and superior products.

NexCen Brands, Inc.

NexCen Brands, Inc. is a vertically integrated global brand management company focused on assembling a diversified portfolio of intellectual property-centric companies operating in the consumer branded products and franchise industries. The Company owns, licenses, franchises and markets a growing portfolio of consumer and franchise brands including The Athlete's Foot®, Bill Blass®, Great American Cookies®, MaggieMoo's®, Marble Slab Creamery®, Pretzel Time®, Pretzelmaker®, Shoebox New York™ and Waverly®.

The Company licenses and franchises its brands to a network of leading retailers, manufacturers and franchisees that includes every major segment of retail distribution from the luxury market to the mass market in the U.S. and in over 50 countries around the world, and consists of approximately 1,900 franchised stores. NexCen, through its information technology, franchisee support systems and advertising, marketing and public relations team, markets its brands to continually drive greater consumer awareness and brand equity for each of its brands. NexCen touches nearly every aspect of a consumer's lifestyle from the food they eat to the furnishings in their homes and the clothes and footwear they purchase.


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