Famous Dave's Announces Launch of its Redesigned Website

By: Famous Dave's | 0 Shares 73 Reads

MINNEAPOLIS--(BUSINESS WIRE)--March 26, 2008--FAMOUS DAVE'S OF AMERICA, INC. (NASDAQ: DAVE) Vice President of Marketing Glenn Drasher today announced that the company has launched its redesigned website. The bold new design can be found at www.famousdaves.com.

"The Famous Dave's brand has grown dramatically over the past several years, and we wanted our Internet presence to reflect who we are today," said Glenn Drasher, Vice President of Marketing for Famous Dave's. "Our guests will find that the new design provides a more informative, vibrant and easily accessible resource that caters to the way they use our website."

The new Famous Dave's website was developed by Famous Dave's and Xylem CCI, based in Denver, CO. In designing the new site, Famous Dave's and Xylem CCI took into account the most frequently accessed and frequently searched pages of the former Famous Dave's website. Not only is it more user-friendly for the most accessed information, the new design is more compatible with all varieties of computers and browsers.

"The new site also contains more information that is relevant for guests of specific Famous Dave's locations," said Drasher. "While we need to provide content about our overall company, many guests want more information about their Famous Dave's. The new website provides that, plus it's all done with the look and attitude that people love about Famous Dave's."

Famous Dave's Bar-B-Que features award-winning hickory-smoked St. Louis-style spare ribs, Texas beef brisket, Georgia chopped pork and a variety of Famous Dave's regional BBQ sauces. Additionally, the menu offers barbeque and country roasted chicken, BBQ sandwiches, burgers and salads. Plus, the restaurant prepares and serves up such down home classics as coleslaw, potato salad, Wilbur Beans, corn bread muffins and Famous Fries. Famous Dave's delectable homestyle desserts include its award-winning bread pudding and hot fudge Kahlua brownie.

Having won over 300 awards for everything from best sauce to best ribs to best cookbook, Famous Dave's has received wide acclaim and praise from guests and critics alike. Famous Dave's Rib Team regularly competes in rib competitions across the country, and has raked in 1st place awards at the Best in the West Nugget Rib Cook-Off in Sparks, Nevada, the Southern Florida Championship Cook Off in Jupiter, Florida, the Great American Rib Cook-off in Ohio, the Sioux Empire Rib-fest in Sioux Falls, South Dakota, the Rib Fest & More in Fargo, North Dakota, the Pontiac Rib America Rib Fest in Pontiac, Michigan, the Twin Cities Rockin' Rib Fest in Minneapolis, Minnesota and the Rib America Indianapolis Rib Fest in Indianapolis, Indiana to name just a few.

[h2[About Xylem CCI.

Xylem CCI is a leading independent digital advertising and marketing agency working with top brands around the globe. To deliver measurable results, Xylem CCI empowers brands to leverage complete interactive capabilities with strategically designed integrated campaigns. Established in 2000, Xylem CCI is headquartered in Denver, Colorado. For more information, visit www.xylemcci.com.

About Famous Dave's.

Famous Dave's of America, Inc. (NASDAQ: DAVE) develops, owns, operates and franchises barbeque restaurants. The company currently owns 45 locations and franchises 123 additional units in 35 states. Its menu features award-winning barbequed and grilled meats, an ample selection of salads, side items and sandwiches, and unique desserts. For more information, please visit www.famousdaves.com or contact Pat Courtemanche at (612) 746-1776.

Statements in this press release that are not strictly historical, including but not limited to statements regarding the timing of our restaurant openings and the timing or success of our expansion plans, are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements involve known and unknown risks, which may cause the company's actual results to differ materially from expected results. Although Famous Dave's of America, Inc. believes the expectations reflected in any forward-looking statements are based on reasonable assumptions, it can give no assurance that its expectation will be attained. Factors that could cause actual results to differ materially from Famous Dave's expectation include financial performance, restaurant industry conditions, execution of restaurant development and construction programs, franchisee performance, changes in local or national economic conditions, availability of financing, governmental approvals and other risks detailed from time to time in the company's SEC reports.

SOURCE: Famous Dave's of America, Inc.

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