Precision Fitness Achieves Record Growth With Eight New Gyms

Precision Fitness Achieves Record Growth With Eight New Gyms

Uniquely Affordable Private Training Takes Off; Franchises More Than Double Within Sixty Days of Nationwide Launch

ANAHEIM, CA--(Marketwire - April 1, 2008) - Precision Fitness (, a fitness business model focused on affordable personal training, today announced its number of franchised locations has more than doubled within sixty days of becoming available nationwide. Thriving as a fitness business concept with continued growth over the last 12 years, Precision Fitness launched its nationwide franchise offering earlier this year and has already placed gyms in Cerritos, Buena Park, Tustin, Torrance, Oceanside and Temecula, Calif., as well as locations in Flagstaff, Arizona and Margate, Florida. The Cerritos location is now open -- reaching 75 percent of its minimum clientele before opening day -- and the other locations are in stages of financing, location selection and gym development.

"We have a solid presence in the heart of Orange County and anticipate that will only fuel even greater interest as our concept of affordable personal training becomes more widely known," said fitness entrepreneur Mike Salerno, founder and creator of Precision Fitness. "As a business opportunity, we're addressing a need that has become more apparent as gym users are seeking more creative and personalized health and fitness options -- as a franchised system, we offer exceptional value, operations training and support, established business systems, and franchise financing options."

Designed for those generally interested in the fitness business or for experienced personal trainers seeking a significantly brighter professional outlook, Precision Fitness' proven system of operation provides the support and structure required for franchisers to build their own fitness enterprise. Precision Fitness combines weight training, cardiovascular exercise and nutrition into individualized programs like many private fitness environments, but differs significantly by offering private fitness training for as low as $18 per session.

The company's business formula takes into account the varying levels of fitness expertise that franchisers bring to the table and encourages franchisers to build systems, knowledge and fitness expertise by taking advantage of as much or as little of the training and certification offered as part of the Precision Fitness franchise agreement.

Precision Fitness also offers franchise financing, and franchisees are not required to provide large sums of cash or even have home ownership to get started. Although costs vary slightly by location, the franchise fee is $25,000 and gyms can be up and running with total costs in the $60,000 to $70,000 range, including up to $5,000 in grand opening advertising and marketing expenses.

For more franchise details including costs or to request a franchise package, visit Precision Fitness' franchise pages at

About Precision Fitness

Based on proven systems and business operations, Precision Fitness eliminates the high costs traditionally associated with personal training and offers the structure and experience of an established fitness enterprise. Developed by fitness entrepreneur Mike Salerno and taking the lead as the new wave in fitness options, Precision Fitness creates individualized programs that combine the science of good health with personal attention and affordability. Gym users can achieve a new level of fitness based on the one-on-one attention of a private gym, and gym owners can achieve greater professional success and satisfaction in their own fitness business goals.

Gyms are currently open in Anaheim Hills, Redondo Beach, Riverside and now Cerritos. Call (714) 906-7178 or visit for more information.



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