Hollywood Tans Strengthens Brand with Key Hire

Hollywood Tans Strengthens Brand with Key Hire

New appointment to executive team brings significant experience to tanning franchise

SEWELL, N.J.--(BUSINESS WIRE)--Hollywood Tans LLC, the tanning franchise company, announced the addition of a new senior-level executive: George Daulerio as Vice President, Finance, and Chief Accounting Officer. The appointment of this key member is part of the company's plan to grow the business, as well as improve and strengthen Hollywood Tans' position within the franchising marketplace.

Daulerio assumes responsibility for enhancing the company's business processes, systems and controls to continuously improve support for the network of Hollywood Tans locations throughout the US.

Daulerio has been working with the company on an interim basis since December 2007, and recently moved into a permanent role. Daulerio's previous experience includes senior finance officer positions with ZENTA and ICT Group, both in the global business process outsourcing industry and prior to that served as Corporate Controller for Metrologic Instruments, a global leader in data capture and collection hardware and software and formerly a public company.

"We are extremely excited to welcome George to Hollywood Tans. He brings a necessary component to our executive team and will be instrumental in managing the finances of the company's operations. We are pleased to have him join our executive team in support of Hollywood Tans' current growth," said Hollywood Tans' CEO, J.J. Sorrenti.

About Hollywood Tans®

As the indoor tanning industry leader, Hollywood Tans® has more than 300 salons nationwide. The Hollywood Tans Tanning System is four levels of vertical booths that allow for one of the fastest and most sanitary ways to tan and is the number one choice in indoor tanning throughout the country.

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