Geeks On Call Partners with Ident-A-Kid Through Endorsed Vendor Program
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Geeks On Call Partners with Ident-A-Kid Through Endorsed Vendor Program

Delivers Preferential Outsourced IT Services to Child Safety Franchises

NORFOLK, Va.--(BUSINESS WIRE)--Geeks On Call Holdings, Inc. (OTCBB:GOCH), a premier national provider of professional IT solutions to small business and residential customers through its trade name Geeks On Call, announced today a new partnership with child safety provider Ident-A-Kid through the Geeks On Call Endorsed Vendor Benefit Program and Ident-A-Kid's Corporate Partnership program.

The Geeks On Call Endorsed Vendor program enables the Company to partner with other franchises to their mutual benefit. In addition to branding and networking opportunities, partners' franchisees receive essential computer services at preferred pricing. Ident-A-Kid uses a state-of-the-art digital data acquisition system to produce its trademark ID cards for parents and schools. The cards provide law enforcement officials with current fingerprints, photos, and vital statistics in order to expedite recovery in the case of missing or abducted children.

Geeks On Call is committed to child safety, and has been active in the cause for two years. In 2006, it published the Parent's Guide to Internet Safety, still available on the Company's web site. In the summer of 2007, the Company commissioned a study, conducted by Harris Interactive Polls, regarding the ages at which children explore the Internet. The study found that children are being introduced to the Web at very young ages, in many cases under the age of three.

Geeks On Call continues to search for ways to help protect children from predators and other threats, both online and off. The partnership with Ident-A-Kid is intended to provide technical support for its team members and to help the child identification company promote its services to parents and others involved in child care.

Geeks On Call CEO Richard Cole said, "We are proud to partner with Ident-A-Kid, a company synonymous with child safety, which set out to educate the community and help parents in the event that their worst fear is realized, and their child is missing or abducted. I am a grandparent as well as a parent, and I am grateful that there is a company such as Ident-A-Kid helping to protect our children, and so glad to be able to help them in their mission."

According to Gerald Darnell, Director of Corporate Partners at Ident-A-Kid, "Our partners provide valuable interchange and establish working relationships that continue to be a driving force behind our success. As we continue to grow and move Ident-A-Kid on to higher technological platforms, our teaming with Geeks On Call provides a valuable resource. I am confident that our new partnership will afford our team members with needed tools and technology—permitting Ident-A-Kid to continue as the nation's number one provider of child identification and immediate response cards."

About Ident-A-Kid

Ident-A-Kid is America's largest child safety provider and was founded in 1986. For over 20 years, the company has provided pioneering programs and expert services designed to protect the safety of our children. Through its 250+ locations nationwide, Ident-A-Kid issues over four million Immediate Response Child Rescue Identification cards each year to parents, schools and communities throughout the United States. The Ident-A-Kid card is a driver's license-like card that contains a child's photograph, fingerprint and description. Parents keep the card with them at all times and, in an emergency, can provide law enforcement with crucial information for immediate response. Please visit

About Geeks On Call

Geeks On Call is a wholly owned subsidiary of Geeks On Call Holdings, Inc. (OTCBB:GOCH), a premier national provider of professional IT solutions to small business and residential customers through its franchise partner and corporate-owned locations. Founded in 1999, the company helped pioneer the on-site residential IT service concept. Since then, small businesses and residential customers across the nation have trusted Geeks On Call's certified IT professionals to provide computer privacy and security solutions, hardware and network installations, troubleshooting, repairs, upgrades and consulting. The company began franchising in 2001 and has granted over 250 franchises with new franchise and corporate locations opening regularly. All franchises are independently owned and operated. For more information about the company, including franchise opportunities, call 1-800-905-GEEK or visit Send an email of inquiry to to learn more about Geeks On Call's Endorsed Vendor Program.

Forward-looking Statements

"Safe Harbor" Statement under the Private Securities Litigation Reform Act of 1995: This press release contains or may contain forward-looking statements such as statements regarding the Company's growth and profitability, growth strategy, liquidity and access to public markets, operating expense reduction, and trends in the industry in which the Company operates. The forward-looking statements contained in this press release are also subject to other risks and uncertainties, including those more fully described in the Company's filings with the Securities and Exchange Commission. The Company assumes no obligation to update these forward-looking statements to reflect actual results, changes in risks, uncertainties or assumptions underlying or affecting such statements, or for prospective events that may have a retroactive effect.



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