Furniture/Today names Verlo Mattress Factory Stores a Retail Giant of Bedding

May 29, 2008 // // NAPLES, Fla. - Furniture/Today, a weekly home furnishings newspaper, has named Verlo Mattress Factory Stores as a Retail Giant of Bedding. The award honors Verlo for overall excellence in mattress retailing.

The other honorees were R.C. Willey of Salt Lake City, Utah, part of the Berkshire Hathaway furniture division; the Ashley Furniture HomeStores, Arcadia, Wis.; and Sleep America, a bedding specialist in Phoenix.

Tributes to each of those retailers were presented at a gala awards dinner on May 15 that was a highlight of Furniture/Today's third annual Bedding Conference. The conference was held May 14-16 at the Ritz-Carlton golf resort here.

"Verlo Mattress Factory Stores has found a path to success in the highly competitive mattress industry," said David Perry, Furniture/Today's bedding editor, who presented the awards. "This retailer offers a number of lessons that all retailers can profitably emulate, especially in the challenging retail climate that now confronts the industry. While our honorees have found success with different strategies, they share a commitment to excellence and a passion for the business."

Perry added: "The Verlo Mattress Factory Stores operation has carved out a niche in smaller and mid-sized markets. Under the leadership of Dave Young and Keith Mackey, this company is making a number of savvy moves in the bedding marketplace and is doing an outstanding job of meeting its customers' needs."

Verlo Mattress Factory Stores is the first factory-direct business to be named a Retail Giant of Bedding by Furniture/Today.

The award was accepted for Verlo by Dave Young and Keith Mackey.



comments powered by Disqus

Franchise News Room »

News By Industry »

Featured Opportunities

Red Mango
Based in Dallas and with more than 300 locations across the U.S., Mexico, El Salvador and Uruguay, Red Mango is a rapidly-expanding retailer of...
Capriotti's Sandwich Shop
Capriotti's has mastered the art of sandwich making since 1976, achieving over 250 awards & counting. Our fans & franchise community agree,...
California Tortilla
Food that's built to impress. For a restaurant that's built to perform. For a franchise that's built to grow. The California Tortilla concept is...
The Brass Tap
Think of our brand as your neighborhood craft beer bar – only not your typical bar experience. We have optimized each of The Brass Tap’s...
The Joint Corp.
The Joint® Chiropractic is reinventing chiropractic care. Our vision is to become the largest, most respected provider of chiropractic services...
Share This Page

Subscribe to Express

A Franchise Update Media Production
Franchise Update Media
P.O. Box 20547
San Jose, CA 95160
PH. (408) 402-5681
In Loving Memory Of Timothy Gardner (1987-2014)

Copyright © 2001 - 2018.
All Rights Reserved.