August 08, 2008 // Franchising.com // LONGMONT - After close to 20 years in the business of selling better sleep, Verlo Mattress Factory Stores of Boulder franchise owner Dick Sumerfield is proud to announce that he has expanded his services with a brand-new location in Longmont at 715 South Main St.
The doors of the new 8,850-square-foot manufacturing facility and showroom officially opened August 1. Sumerfield said the new location offers plenty of space to showcase over 20 mattresses and futons.
"We have been servicing the Boulder County area for almost 20 years now, offering the best values in the mattress industry,"Â Sumerfield said. "We are excited now to establish our manufacturing facility in Longmont. Our business model fosters involvement within the community so we are definitely looking forward to getting to know our business associates and customers."Â
Sumerfield added that some of his current staff will be relocating to Longmont, and he will also be hiring locally as well.
"It's a good long-term move for us,"Â Sumerfield noted.
Sumerfield said he invites customers to take advantage of the opportunity to observe their mattresses being made on location.
"Our Craftsmen are able to make a bed to fit everyone's comfort and support needs,"Â Sumerfield said. "We are also able to craft a bed for your pet, your RV, camper and boat."Â
Hours for the new location are Monday through Friday, 9 a.m. until 8 p.m.; Saturday 9 a.m. through 6 p.m.; and Sunday from 11 a.m. until 5 p.m.
For more information, visit verlo.com or call 303.651.9024.
Headquartered in Fort Atkinson, Wis., Verlo Mattress Factory Stores is the nation's largest Craftsman-Direct mattress retailer. Offering the only franchise opportunity in the $8 billion-a-year sleep specialty industry, Verlo Mattress Factory Stores was named a Retail Giant of Bedding by Furniture Today in 2008 and earned a spot in Entrepreneur Magazine's 27th Annual Franchise 500 in 2006. Verlo's business model sustains the retail framework for custom-built mattresses, ornamental design beds, futon mattresses, assorted futon covers, futon frames, bolsters and pillows.
Currently, Verlo has a highly concentrated retail presence in the Midwest with stores expanding as far west as Colorado and as far south as Texas.