RadioShack Announces System-Wide Upgrades of 4,000 Neighborhood Stores

RadioShack Announces System-Wide Upgrades of 4,000 Neighborhood Stores

Improved merchandise presentation expected to be completed in majority of stores by end of November

FORT WORTH, Texas, Sept. 17 // PRNewswire-FirstCall // -- RadioShack Corporation (NYSE: RSH), one of the nation's most trusted consumer electronics specialty retailers, today announced at its annual vendor conference plans to upgrade its merchandise presentations in approximately 4,000 neighborhood stores nationwide. Store upgrades will include redesigned interactive wireless and GPS displays and enhanced signage. The company plans to upgrade the majority of its 4,000 stores in time for the holiday shopping season with any remaining stores set to receive the upgrades early next year.

"We've created a more organized store that is easier to navigate. Our new interactive displays are designed to house entire product categories. This will help customers compare and contrast product features and aid them in focusing on questions they may have of our knowledgeable staff members," said Peter Whitsett, RadioShack's executive vice president, general merchandising manager. "We know our customers' technology needs are constantly changing; our upgraded store format will allow customers to identify the best personal technology solutions for their needs.

"We have created presentations that respond to our time-constrained customers' need to make complex technology decisions quickly," he said. "The fixture modifications will allow a higher level of customer interactivity across RadioShack's broad assortment of small and portable electronics."

At the same time, the Company is extensively remodeling 14 stores in targeted markets for further evaluation. These specific locations will include more dramatic changes in color, store design and signage than the system-wide upgrade.

The company stated that both of these projects are within the previously stated capital expenditure plan of $80-$100 million for fiscal year 2008. To find the nearest location, visit http://www.radioshack.com and click on the store locator function.

About RadioShack Corporation

RadioShack Corporation (NYSE: RSH) is one of the nation's most experienced and trusted consumer electronics specialty retailers. Operating from convenient and comfortable neighborhood and mall locations, RadioShack stores deliver personalized product and service solutions within a few short minutes of where most Americans either live or work. The company has a presence through almost 6,000 company-operated stores and dealer outlets in the United States and nearly 700 wireless phone kiosks. RadioShack's dedicated force of knowledgeable and helpful sales associates has been consistently recognized by several independent groups as providing the best customer service in the consumer electronics and wireless industries. For more information on RadioShack Corporation, or to purchase items online, visit http://www.RadioShack.com.

SOURCE RadioShack Corporation

###

Comments:

comments powered by Disqus

Franchise News Room »


News By Industry »


Featured Opportunities

Jimmy John's Gourmet Sandwiches
One of the fastest growing franchises in the U.S., Jimmy John’s has been making fresh, fast, tasty sandwiches since 1983.
The Brass Tap
Think of our brand as your neighborhood craft beer bar – only not your typical bar experience. We have optimized each of The Brass Tap’s...
Massage Envy
Massage Envy clinics are designed to provide a compelling image, an inviting and functional environment and the highest degree of operational...
e² Young Engineers
e² Young Engineers is an innovative new approach to teach STEM principles using our uniquely designed LEGO and K'nex kits.
Del Taco
Del Taco, one of the nation's largest Mexican quick-serve chains, first opened in 1964 serving up freshly prepared Mexican menu items such as tacos...
Share This Page

Subscribe to Franchising Express

A Franchise Update Media Production
Franchise Update Media
P.O. Box 20547
San Jose, CA 95160
PH. (408) 402-5681
In Loving Memory Of Timothy Gardner (1987-2014)

Copyright © 2001 - 2018.
All Rights Reserved.