Zillow.com(R) Partners with Weichert, Realtors(R)
November 07, 2008 // Franchising.com // Seattle and Morris Plains, N.J. - Zillow.com and Weichert Realtors, which have more than 40,000 listings nationwide, today announced a partnership which enables Weichert to automatically feed all of their listings to Zillow.com on a regular basis. Weichert joins the hundreds of partners participating in the Zillow Listings Feed program, which launched in November 2007 and has grown to more than 3.2 million listings today.
Each listing Weichert feeds to Zillow includes a description of the property with multiple photos and contact information for the listing agent, including links back to the Weichert Web site where Zillow users can find more information and connect with a Weichert sales associate to guide them through the home buying and selling process.
"We're excited to have a company of Weichert's size and stature join our listings feed program," said Spencer Rascoff, Zillow's chief operating officer. "Weichert has more than 500 company-owned and franchised sales offices in key markets throughout the U.S. We believe this partnership will be extremely beneficial to our users nationwide."
Michael Montsko, president of Weichert Lead Network adds, "We constantly look for ways to maximize marketing exposure for our associates and listings. The Zillow Listings Feed program offers a tremendous marketing opportunity for our agents and their sellers. By syndicating our listings to Zillow, we are able to expose our clients to Zillow's 5.5 million visitor's each month."
The Zillow Listings Feed program allows participating listings providers to automatically gain free marketing exposure for their listings on one of the most-visited real estate sites in the country, while providing Zillow's users with a more robust search experience. Real estate brokerages post for-sale listings directly to the site in a bulk feed, giving the homes a virtual for-sale sign at no cost.
For enhanced exposure, individual agents can create a free profile page with photos, contact information and more details about themselves, linked directly from each listing. For more information on Zillow Listings Feeds, visit www.zillowfeeds.com. For more information about Weichert, visit www.weichert.com .
About Weichert Realtors
Weichert has nearly 18,000 sales associates in more than 500 company-owned and franchised sales offices in key markets throughout the U.S. A family of full-service real estate and financial services companies, Weichert helps customers buy and sell both residential and commercial real estate, and streamlines the delivery of mortgages and home and title insurance. For more information, Weichert's customer service center can be reached at 1-800-USA-SOLD or at Weichert's Web site, www.weichert.com. Each Weichert franchised office is independently owned and operated.
Zillow.com is an online real estate community where homeowners, buyers, sellers, real estate agents and mortgage professionals find and share vital information about homes, for free. Launched in early 2006 with Zestimate® home values and data on millions of U.S. homes, Zillow has since opened the site to community input, data and dialogue. One of the most-visited U.S. real estate Web sites, Zillow's goal is to help people become smarter about real estate in every stage of the home ownership process-- buying, selling, home improvement and financing. The company is headquartered in Seattle and has advertising sales offices in New York, Chicago, San Francisco and Los Angeles.