Corporate Communications Pro Helps Johnny Rockets Prepare for Take-Off

Cozette Phifer Appointed Director, Communications for Growing Restaurateur


LAKE FOREST, Calif., Nov. 11 // PRNewswire // -- The Johnny Rockets Group, Inc. today announced the appointment of Cozette Phifer as Director of Communications for the burgeoning restaurant operator and franchisor. Reporting to President & CEO, Lee Sanders, Phifer will work with national and field marketing teams and franchisees to build and protect the Company's reputation globally, nationally and regionally and to broaden awareness for the Johnny Rockets brand.

According to Sanders, "I couldn't be more excited about Cozette joining Johnny Rockets. We believe her experience adds a new dimension to our communication efforts and will help us sustain and build our vision for Johnny Rockets. She has a proven track record of ensuring that high-profile companies respond to the needs of a variety of stakeholders through effective internal and external communications, both domestically and internationally."

In her new role, Phifer will also work with operations and franchise sales teams to help grow market share and contribute to restaurant sales. Future communication plans include informing the franchising community of Johnny Rockets' successful business model and generating consumer interest in the Company's community relationships, promotional activities and ongoing innovation in the arenas of food quality, customer service and convenience.

"I'm eager to, once again, have the opportunity to be part of an American success story. Having held this position during the pivotal transitions of companies, including PETsMART, Domino's Pizza and Jenny Craig, I know how exhilarating and personally rewarding this phase of a company's growth can be," states Phifer.

Johnny Rockets and its franchisees currently operate 217 restaurants in the U.S. and 36 restaurants in nine other countries, including: Bahamas, Bahrain, Canada, Egypt, Kuwait, Mexico, Qatar, Turkey and United Arab Emirates. New locations are scheduled to open soon in Saudi Arabia, Germany and the Dominican Republic, and several more international franchising deals are currently in the works.

To learn more about Johnny Rockets, visit johnnyrockets.com.

About Johnny Rockets

For more than 22 years, Johnny Rockets has offered the food, fun and friendliness reminiscent of feel-good Americana. Every Johnny Rockets restaurant offers its guests simple, great-tasting food from a menu of all-American favorites, including juicy hamburgers, and hand-dipped shakes and malts. Headquartered in Lake Forest, Calif., Johnny Rockets has 253 corporate and franchise-owned restaurants in 29 states and 10 countries, including those found in Six Flags amusement parks, FedEx Field and aboard Royal Caribbean cruise ships. Johnny Rockets is currently franchising new restaurants in most markets.

SOURCE Johnny Rockets

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