Caribou Coffee Partners With Emergency Foodshelf Network
Caribou to Offer Free Drink - Any Kind, Any Size - to Customers Who Donate a Pound of Coffee
Minneapolis, // PRNewswire-FirstCall // -- Caribou Coffee Company, Inc. (Nasdaq: CBOU) announced today a partnership with the Emergency Foodshelf Network (EFN) to feed struggling Minnesota families. Caribou Coffee will participate in EFN's December Baskets of Hope program, which provides a full meal for up to eight people per basket.
To encourage customers to join the cause, Caribou Coffee is offering a free drink -- any kind, any size -- for each donation of one pound of coffee. The baskets will be delivered December 19 and 20.
"We've learned that coffee is one of the most requested items at emergency food shelves," said Alfredo Martel, senior vice president of marketing. "It's also one of the least donated. As we strive to produce the very best hand-crafted coffee available, we want to share that coffee with our entire community, including our neighbors in need. This great program gives our team members and customers the opportunity to become involved."
Caribou Coffee team members are taking part in this program by purchasing coffee to donate or by donating their weekly half-pound allotment of coffee to the cause.
EFN will deliver 2,500 'Baskets of Hope' to Minnesota families in December. Caribou Coffee hopes to donate at least 2,500 pounds of coffee from team members and customers so each family receives one in their basket.
"In the past year, food shelf visits have increased 25 percent, and Minnesota families across all demographics are struggling to put food on the table," said Tim Barnes, Executive Director of EFN. "Giving to those in need is especially important during the holiday season, so we're thrilled to have partners like Caribou Coffee on board. Through their generosity we are able to help more than 2,500 local families." To learn more or to donate directly, visit www.emergencyfoodshelf.org.
About The Company Caribou Coffee (CBOU)
, founded in 1992, is the second-largest company-owned gourmet coffeehouse operator in the world based on number of coffeehouses. At Caribou Coffee, our mission is "an experience that makes the day better." We provide this by sourcing the highest-quality coffee in the world and craft roasting it in small batches to bring out the best in every bean. We then bring this extraordinary coffee to our customers via several channels including grocery, online or via our coffeehouses, which provide a relaxing escape for our customers. Caribou Coffee is a proud recipient of the Specialty Coffee of America Association's (SCAA's) 2008 Roasters Choice Tasting Competition Gold Award. For more information, visit www.cariboucoffee.com. SOURCE Caribou Coffee Company, Inc.