Organic To Go Teams with Jamba, Inc. to Provide Organic Grab & Go at Jamba Juice Locations in Washington and Southern California
Nation's First USDA Certified Organic Fast Casual Café Offers Jamba Customers its Organic Fare
Seattle--(BUSINESS WIRE)--Organic To GoTM (OTCBB: OTGO), the nation's first fast-casual café chain to be certified as an organic retailer by the USDA, today announced that it has partnered with Jamba, Inc. (NASDAQ: JMBA), the parent company of Jamba Juice, to provide its organic and natural food offerings at Jamba Juice locations in Los Angeles and Orange County, California and Bellevue, Washington.
"There are many synergies between the Organic To Go and Jamba brands. This test is beneficial to both companies and consumers. By serving up additional delicious offerings for Jamba customers, it further enhances their in store experience while also generating revenue for both businesses," said Jason R. Brown, CEO of Organic To Go. "As we announced with our LAX expansion last week, Organic To Go is working closely with a select number of high-quality, branded third party retailers. We are proud of the opportunity to work together with an industry leader like Jamba to both increase our brand exposure and capitalize on the economies that our hub and spoke model provide. We believe this test will prove to be successful on all accounts and we hope to expand this partnership to additional Jamba Juice locations in the near future."
The initial test launch is in Southern California and Washington State with potential expansion into additional stores and geographic areas. Organic To Go is supplying branded grab & go salads, sandwiches, wraps, cookies, and yogurt parfaits to the Jamba locations.
"We're excited about the possibilities of this test. Our partnership with Organic To Go provides Jamba customers organic and natural food that supports their growing desire for a healthy lifestyle," said Steven R. Berrard, Chief Executive Officer and President of Jamba, Inc.
Organic To Go offers delicious, fresh, healthy "clean" food that is always free of harmful additives, antibiotics, chemicals, pesticides, growth hormones or genetic modification. Organic To Go ingredients are certified organic, natural and locally sourced whenever possible.
About Organic To Go
Based in Seattle, Organic To Go is the nation's first fast casual café chain to be certified as an organic retailer with locations in Seattle, Los Angeles, San Diego and the Washington, DC metropolitan area. Organic To Go's delicious organic food is currently available in more than 170 locations including 33 cafés, more than 120 wholesale locations, 15 universities, 9 locations at Los Angeles International Airport and one franchise café scheduled to open soon at the San Diego International Airport. The company's multi-channel business model includes Retail, Corporate Catering and Wholesale operations. Organic To Go's mission is to become the leading branded provider of certified organic and natural, soups, salads, sandwiches, pizzas, entrees and other food products to corporate, university and other institutional customers in selected urban areas nationwide. All Organic To Go fare is made with organic ingredients whenever possible and is always natural, free of harmful chemicals and created with care. For more information, visit www.organictogo.com.
About Jamba, Inc.
Jamba, Inc. (NASDAQ:JMBA) (NASDAQ:JMBAU) (NASDAQ:JMBAW) is a holding company and through its wholly-owned subsidiary, Jamba Juice Company, owns and franchises JAMBA JUICE® stores. JAMBA JUICE is the leading blender of fruit and other naturally healthy ingredients. Founded in 1990, Jamba strives to inspire and simplify healthy living for its customers and employees. As of October 7, 2008, JAMBA JUICE had 749 stores, of which 520 were company-owned and operated. For the nearest location or a complete menu including our breakfast smoothies with organic granola, please call: 1-866-4R-FRUIT or visit the JAMBA JUICE website at www.jamba.com. Look for Jamba's ready-to-drink Jamba® bottled Smoothies and Juicies on grocery store shelves.
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