Michael Shinnick is the Number One Business Coach in Ireland

Shinnick will be focusing on the sales and marketing aspects of his clients' businesses in year 2009.

Las Vegas, NV, --(PR.com)-- ActionCOACH recently released its Top 100 Coaches listing for the month of November. These worldwide rankings are based on Key Performance Indicators (KPIs) – which reflect revenue amounts banked by coaches during a particular month.

Placed at the number 15 spot globally, Michael Shinnick achieved the number one Business Coach rank in Ireland.

Based out of his office in Dublin, he has been helping the owners of small and medium sized businesses using the proven systems and tools of ActionCOACH.

"Michael has consistently shown great results and is poised for growth in 2009," founder and CEO of ActionCOACH, Brad Sugars said.

Shinnick is honored by this recognition.

"It is great to be recognized as the number one Business Coach in Ireland and to be ranked in the 'Top 100 Coaches' list worldwide," he said. "This is a recognition of the hard work put in by my clients in moving their businesses forward – truly reflective of the great results we achieved together."

Commenting on the economy in Ireland, Shinnick plans to build the sales and marketing aspects of his clients' businesses next year.

"In Ireland over the last decade the 'Celtic tiger' economy has made the sales and marketing muscles of our businesses very weak. In effect, as the economy grew so strongly, there was plenty of work to go around and the main problem businesses faced was how to cope with the increased work load," he said.

Shinnick believes this increasingly made businesses turn into "order takers" as they never really had to go out to prospect and sell to gain new business.

Shinnick also believes that in order to deal with the recession, businesses will have to learn how to market and sell themselves.

"I feel that if a business owner takes on this challenge and succeeds then their business will emerge from this recession in a far stronger position and will prosper in a more sustainably growing economy with the sales and marketing functions of their business working strongly," he said.

Shinnick sees opportunity in the current economic climate.

"In my opinion this economic environment presents an excellent opportunity for business owners to review how their business is structured and adapt their current structure to not only survive this recession but to also gain serious market share," he said.

ActionCOACH is the world's number one business coaching and executive coaching firm, with more than 1,000 offices in 26 countries.

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