Larry Robinson's Play It Again Sports(R) Achieves 'Gold Standard' for the Third Year in a Row

Larry Robinson's Play It Again Sports(R) Achieves 'Gold Standard' for the Third Year in a Row

Larry Robinson's Play It Again Sports is a sporting goods and fitness equipment franchise location that measures among best in the brand. One of its partners is Larry Robinson, who has earned nine Stanley Cup championships, is an NHL Hall of Fame hockey player and is currently working with the New Jersey Devils Hockey team.

Torrance, CA, --( Larry Robinson's Play It Again Sports® in Torrance, located at 4868 190th Street, has gone gold. The local sporting goods provider of new and quality used sports and fitness equipment was recognized for achieving a 'Gold Standard' measurement.

The "Gold Standard" is reached when a store achieves a set of standards set forth by the franchisor during the evaluation process. The Torrance store achieved the customer satisfaction, store operations and product quality standards to earn "Gold Standard" recognition for 2009. This is the third year in a row that the Torrance store has received this award.

"Being recognized as a 'Gold Standard' store is a very significant accomplishment, but even more, it means we're succeeding in providing our customers the best shopping experience possible," said Lawrence Brehm, owner of Larry Robinson's Play It Again Sports® in Torrance. "Portraying a standardized look and maintaining product quality standards helps ensure a consistent brand appearance, which in turn contributes to a more positive shopping experience. By reaching the "Gold Standard," we're helping create an identity that customers recognize and value."

To identify a Play It Again Sports "Gold Standard" store, look for the "Gold Standard" seal at the store or visit where "Gold Standard" stores are recognized on the store locator page.

"Play It Again Sports® provides a place for parents to trade in their quality, used sports and fitness equipment and trade up to new gear for their ever-growing kids – saving them time and money," Brehm said. The Torrance location sells a wide selection of new name brand sports and fitness sports equipment as well as buys, sells and trades quality used sports and fitness gear. They also have partnerships with various NHL hockey teams which allow them to sell their new and used hockey equipment.

Franchised and branded under Winmark Corporation – a company that develops and supports franchises and provides financial services for retail stores that buy, sell, and trade new and used merchandise – Play It Again Sports® has nearly 350 locations in North America, and all stores are individually owned and operated.

"We are very proud to recognize the Torrance location for reaching their goals and contributing to the Play It Again Sports overall mission to maintain the best standards and service level possible," said Pat Quinn, director of Play It Again Sports.

About Play It Again Sports®

Play It Again Sports® leads the nation in the buying and selling of quality used sports and fitness equipment. There are nearly 350 franchised stores in the United States and Canada. Play It Again Sports buys, sells, and trades quality used and new brand name sports & fitness equipment. Play It Again Sports is franchised by Winmark Corporation®, which also franchises Once Upon A Child®, Plato's Closet®, Music Go Round®, and Wirth Business Credit®.

About Winmark Corporation®

Winmark Corporation®, based in Minneapolis, Minnesota, creates, supports and finances business. Specializing in developing franchises for retail stores that buy, sell, and trade new and used merchandise, it is the parent company of Play It Again Sports®, Once Upon A Child®, Plato's Closet®, Music Go Round®, and Wirth Business Credit®. They have over 800 stores and are publicly traded at (NASDAQ=WINA).



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