In Challenging Times … Jamba Juice is Up to the Challenge
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In Challenging Times … Jamba Juice is Up to the Challenge

Raising Money and Awareness for the Safety of America's Children During April, National Child Abuse Prevention Month - a Partnership with Love Our Children USA

New York, NY,--(PR.com)-- Love Our Children USA announced today its partnership with Jamba Juice to raise money and awareness in efforts to keep America's children safe.

April marks the 26th anniversary of National Child Abuse Prevention Month, a time dedicated to child abuse education, awareness and prevention activities. To observe National Child Abuse Prevention month, Jamba Juice the country's leading juice and smoothie company joins Love Our Children USA, (a national organization headquartered in New York whose mission is to break the cycle of violence against children) in efforts to educate and raise awareness for Child Abuse Prevention.

On Friday, April 3rd, all Jamba Juice locations in New York, New Jersey and Chicago will donate 20% of each entire Jamba Juice purchase to Love Our Children USA to help keep America's children safe. The company will also raise awareness by asking customers to GET BLUE.

The "Blue Ribbon" is the symbol for child abuse prevention. Love Our Children USA urges every person across the country to GET BLUE. By wearing a Blue Ribbon pin during April and throughout the year, we can educate families, children, neighbors, organizations and communities on how to prevent child abuse and neglect -- encourage community and individual involvement in recognizing and preventing child abuse and neglect – assist families in achieving healthy parenting practices through education and resources and empower individuals to report child victimization and intervene in situations where violence and neglect harm children.

According to Love Our Children USA Founder and Chief Executive Officer, Ross Ellis "Child abuse and violence has reached epidemic proportions and the unnecessary tragedies we've seen in the last year calls for educating the public immediately and often." Reports of child abuse nationwide have increased by 30-percent in the last 10-years. If the country thinks child abuse isn't a problem, they need to think again. More than 3 million children are victims of child abuse each year and almost 1.8 million children are reported missing each year, many of whom are abducted from their homes and front yards. Those are only the ones that are reported.

"It is of critical importance that we educate the American public and raise a greater awareness to break the cycle of violence against children – before it starts," says Ellis.

About Love Our Children USA

Since 1999, Love Our Children USA has paved the way in prevention as the national nonprofit leader that honors, respects and keeps children safe. Its mission is to break the cycle of violence against children. Love Our Children USA has become the 'go-to' prevention organization for all forms of violence and neglect against children in the U.S. It works to eliminate behaviors that keep children from reaching their potential. It redefines parenting and creates kid success by promoting prevention strategies and positive changes in parenting and family attitudes and behaviors through public education. It works to empower and support children, teens, parents and families through information, resources, advocacy, and online youth mentoring. Its goal is to keep children safe and strengthen families -- Its message is positive ... one of prevention and hope.

About Jamba, Inc.

Jamba, Inc. (Nasdaq: JMBA; Nasdaq: JMBAU; Nasdaq: JMBAW) is a holding company and through its wholly-owned subsidiary, Jamba Juice Company, owns and franchises JAMBA JUICE(r) stores. JAMBA JUICE is the leading blender of fruit and other naturally healthy ingredients. Founded in 1990, Jamba strives to inspire and simplify healthy living for its customers and employees. As of February 20, 2009, JAMBA JUICE had 733 stores, of which 510 were company-owned and operated. For the nearest location or a complete menu including our new oatmeal made with organic, steel cut oats and served with fruit and brown sugar crumble.

Ross Ellis said "A child's voice is small, ignored and unheard. We must raise the volume so that everyone hears their message. Imagine if everyone in the country wore a Blue Ribbon -- if every community, business, school, faith organization, hospital and home displayed a Blue Ribbon -- we could make such an impact in raising awareness to break the cycle that breaks children's hearts ... their lives ... and their spirit."

National Child Abuse Prevention Month is not only a timely opportunity to remind ourselves of our collective responsibility to protect America's children and strengthen America's families, but it is time to accelerate education and awareness of this very public epidemic and make our children a priority NOW. The country, our communities, concerned citizens, and even youth must work together to break the cycle.

Love Our Children USA is grateful to Jamba Juice for this opportunity and looks forward to a national partnership with them in 2010.

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