Marble Slab Creamery(R) Rolls Out A New Cookie Dough Flavor & Ice Cream Combination

June 18, 2009 // Franchising.com // Atlanta - Marble Slab Creamery® announced that it will offer a new Cookie Dough Ice Cream flavor and corresponding Ultimate Cookie Dough Tasty Creation featuring Cookie Dough ice cream, chocolate sprinkles, cookie dough and fudge. Known for its homemade gourmet ice cream and the innovation of the "granite slab" technique, the brand will roll-out the new flavor and ice cream combination nationwide starting this month. Marble Slab Creamery is managed by NexCen Franchise Management, Inc., a subsidiary of NexCen Brands, Inc.

"Marble Slab Creamery continues to expand its gourmet product line in 2009 with the introduction of our Cookie Dough ice cream flavor and Tasty Creation," said Jenn Johnston, senior vice president of brand marketing for NexCen Franchise Management. "This new flavor combination is in addition to our recently announced Celebrity SundaeTM program that features signature sundaes from Top Chefs Fabio Viviani, Carla Hall and Jeff McInnis all summer long."

About Marble Slab Creamery

Marble Slab Creamery®, a leading purveyor of super-premium hand-mixed ice cream and the innovator of the frozen slab technique, was founded in 1983. Every batch of Marble Slab Creamery ice cream is made on location using ingredients from around the world and fresh dairy from local farms. Marble Slab Creamery's famous mix-ins include fresh fruits, fine nuts, candies and cookies that can be blended into all ice cream flavors. Today, Marble Slab Creamery has an international presence with locations in the United States, Canada, Mexico, Scotland, Lebanon, Bahrain, Kuwait, Oman, and the United Arab Emirates.

About NexCen Brands, Inc.

NexCen Brands, Inc. is a strategic brand management company with a focus on franchising. It owns a portfolio of franchise brands that includes two retail franchises: TAF™, previously known as The Athlete's Foot®, and Shoebox New York®, as well as five quick service restaurant (QSR) franchises: Great American Cookies®, MaggieMoo's®, Marble Slab Creamery®, Pretzelmaker® and Pretzel Time®. The brands are managed by NexCen Franchise Management, Inc., a subsidiary of NexCen Brands.

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