Organic Burger Chain Signs Second Texas Deal

Elevation Burger Signs Multi-Unit Agreement with Dallas Entrepreneurs

June 26, 2009 // Franchising.com // Arlington, VA — Elevation Burger, a Northern Virginia based chain known for its tasty organic burgers and patented fresh cut fries cooked in olive oil has signed a multi-unit franchising deal with Dallas entrepreneurs David & Fiona Barleggs. The innovative Elevation Burger chain is rapidly expanding its organic burger concept throughout the United States with five locations open in Falls Church, VA, Arlington, VA, Austin, TX, National Harbor, MD and Baltimore, MD and over forty new locations in development across Texas, Pennsylvania, New Jersey, Maryland, Northern Virginia, Washington, D.C., New York and Florida. Fransmart, the company that helped launch the ultra successful Five Guys Burgers & Fries chain, is leading the franchise development plans for Elevation Burger.

"Elevation Burger is exactly what Dallas needs. The first Texas Elevation Burger recently opened in Austin, and we're excited to build off that momentum here in Dallas. The concept satisfies the love of burgers for the right price and the health and environmental concerns that are important to consumers," said franchisee David Barleggs. "Most importantly, it tastes amazing."

Elevation Burger has had an explosive amount of support from local patrons in the Washington, DC metro area since it first opened in 2005. The concept has received recognition in prestigious publications such as Washingtonian magazine and The Washington Post as "best shake" and "best burger" nominees. Founder Hans Hess received the "Green Business Visionary" award in 2008 from the Washington Business Journal, and the 2009 Green Business Award from Washingtonian Magazine in May of 2009.

Elevation Burger co-founder April Arden Hess noted, "Being born and raised in Dallas, I can not think of a place more receptive to great-tasting, healthier hamburgers. We are very excited to bring our vision for organic, quick-casual restaurants to my home town."

About Elevation Burger:

Elevation Burger is a rapidly growing, fast casual concept serving 100% USDA-certified organic, 100% grass-fed, 100% free-range beef burgers and a patented process for fresh-cut french fries cooked in 100% heart-healthy olive oil. Their tasty burgers are made with fresh and never frozen patties. Founded by husband and wife entrepreneurs Hans and April Hess in 2005, the chain prides itself on an "elevated" experience and an organic/fresh approach that puts people and product ahead of profit. The first location opened in 2005, offering Northern Virginia a heart-friendly menu full of flavor. Hans and April's belief that "Ingredients Matter" has brought the restaurant rapid success and popularity. Driven by their passion for delicious food that's organic, sustainable and fresh, Elevation Burger began franchising in 2008. Restaurants feature high-efficiency equipment as well as recycled, recyclable and rapidly renewable finishes, and the company even aims to certify newly constructed stores under the US Green Building Council's LEED rating system – a rarity in the restaurant industry. Restaurants are 1,800-2,500 square feet and seat 50 to 150 guests with outdoor seating.

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