Johnny Rockets Seeking Franchise Partner In Taiwan
All-American Restaurant Chain Announces Availability of Key Market
June 30, 2009 // Franchising.com // Lake Forest, Calif. – Following the demise of a franchise agreement with Aiting (Vicky) Shih and Sirius International Food and Beverage Group, announced earlier this year, Johnny Rockets Group, Inc. today announced the availability of Taiwan as an available franchising territory for the popular chain of classic American restaurants.
With a projected market bearing of more than twenty of the authentic all-American eateries on the Taiwan island, the Company has made exclusive rights available for both single and multi-unit franchise agreements. Of special interest to potential Franchise Partners are high-trafficked lifestyle arenas, including the new Dream Mall and the multi-purpose Taiwan 101 building.
"We know that there is a demand for our brand in markets as diverse and progressive as Taiwan," stated Steve Devine, Senior Vice President of International Development for Johnny Rockets. He added, "And, now that this much sought-after territory is again available, we are very optimistic about the entry of our classic, yet relevant, brand into the Taiwanese culture."
As a global financial leader and the 15th most densely populated country in the world, Taiwan presents a large and sophisticated customer base for popular international brands, like Johnny Rockets. The chain offers American favorites, including hamburgers, shakes and onion rings in a fun, family-focused atmosphere.
About Johnny Rockets
Since 1986, Johnny Rockets has offered the food, fun and friendliness that remind guests of timeless, feel-good Americana. Every Johnny Rockets restaurant serves simple, great-tasting food from a menu of all-American favorites, including juicy hamburgers, classic sandwiches and hand-dipped shakes and malts. It's the place to go for fast, friendly service, flavorful food, uplifting music and relaxed, casual fun. Headquartered in Lake Forest, Calif., Johnny Rockets has 274 corporate and franchise-owned restaurants in 29 states and 11 countries, including those found in Six Flags amusement parks and aboard Royal Caribbean cruise ships. Johnny Rockets is currently franchising new restaurants in most markets.