November 03, 2009 // Franchising.com // RALEIGH, N.C., – Gamer Doc®, the retail video game store franchise that delivers a new and interactive customer experience, has launched several initiatives with Brier Creek Elementary School, designed to make learning fun. Owners Jim and Kim Hamilton have a designated Educational Games section in their store, are offering free play time incentives for good grades, and are conducting a "Read for a Wii" contest.
Kim, an educator for 20 years, said that she and her husband, Jim, created these programs because "we believe that through the use of entertaining educational video games, students can enrich critical reading and math skills, and improve test scores. Students can rent, rather than buy, games from our Educational Games section, including Brain Quest, Learn Math, Word Play and Professor Layton."
Additional programs include opportunities for students to earn "Cool Grades" and "Pay It Forward" coupons from their teachers, which gives them the opportunity to enjoy an hour of free play in the store's Gaming Room, and a Gamer Doc wristband. The PTA is being supported through a 10% giveback on the net proceeds from all games that are purchased by Brier Creek Elementary School parents and students between Oct. 14 – Nov.18.
"We want to provide teachers with extra tools that will spark interest in learning and encourage excellence in the classroom at all grade levels, and are very interested in working with all of our local schools to offer incentives for improving our students' educations," Jim said.
The Hamiltons will be hosting a PTA Family Night at their store (10251 Little Brier Creek Lane, Suite 104) on Nov. 18, from 4:00 – 9:00 p.m., with educational and other family-friendly games available for play. The name of one lucky student from those who participated in the "Read for a Wii" contest will be drawn at random at 8:30 p.m. The Wii will be donated to the winning student's PTA.
"The introduction of these programs has been met with great enthusiasm by the children, which makes us feel that we are doing something worthwhile for the community," Kim said.
Gamer Doc is an innovative franchise concept that offers the opportunity to own, develop and operate a retail video game emporium. Launched in December 2007, Gamer Doc delivers a new and interactive experience to all customers. From dedicated gamers to Mom or Dad who want to try out a game, trade-in some old games or check out the latest titles and consoles from Microsoft®, Nintendo®, and Sony®, all customers will enjoy the ultimate gaming experience. Gamer Doc offices are located in Newport Beach, Calif.