Wingstop Ready for Another Record Super Sunday

National chain expects to sell 5 million chicken wings in one day; more than 5,200 Wingstop team members will be in action; fans urged to order in advance

DALLAS // PRNewswire // -- While the NFL prepares to crown a new champion in 2010, Wingstop restaurants nationwide are gearing up for a tenth-straight record-setting performance on Super Bowl Sunday. More than 5,200 employees will suit up on Feb. 7, when the national chain expects to sell more than 5 million chicken wings by the time the Vince Lombardi Trophy is hoisted that evening.

Last year Wingstop set a single-day record of just over 4 million wings sold. In addition, almost half of the Wingstop restaurants systemwide broke their all-time weekly sales records during the week leading up to the Super Bowl in 2009, and Wingstop CEO Jim Flynn expects more of the same this year.

"There is no doubt that chicken wings have become a staple at Super Bowl watching parties across the nation," said Flynn. "And with sports fans placing orders earlier and earlier and also with an increase in online orders, our restaurants are able to handle the big day with little trouble."

Because of the high demand, Wingstop officials suggest that fans order their wings well in advance of the game by going to Wingstop.com to find the location and phone number of the nearest location.

"Don't wait until the last minute," said Flynn. "You want to have your wings for the entire day's activities."

If Wingstop meets its one-day sales expectations, it will mark the 10th straight year that the national chain has set a sales record on the day of the Super Bowl. From a fan favorite standpoint, Original Hot is expected to be the #1 choice on game day, followed closely by Lemon Pepper and Hickory Smoked BBQ.

"Original Hot is the perennial champion when it comes to our nine flavors," said Flynn of the chain's top-selling sauce. "And this year we're offering guests even more variety with the addition of boneless wings, which can be mixed and matched with our traditional bone-in wings."

About Wingstop

Founded in 1994 in Garland, Texas, Wingstop has more than 435 restaurants open across the United States and Mexico. With a sole focus on chicken wings, the Wingstop menu features nine wing flavors including Original Hot, Cajun, Atomic, Mild, Teriyaki, Lemon Pepper, Hawaiian, Garlic Parmesan, and Hickory Smoked BBQ. Wings are made fresh, cooked-to-order and customers can also choose from homemade side dishes including Wingstop's award winning fresh-cut seasoned fries. Wingstop has experienced more than six consecutive years of positive sales increases, received multiple American Business Awards, was crowned Wing King at the National Buffalo Wing Festival, honored with the 2009 Consumers' Choice in Chains Award, and has been named 'best wings' by outlets across the country. Troy Aikman, three-time Super Bowl champion and Hall of Fame quarterback, has served as the chain's national spokesman since 2003.

SOURCE Wingstop

###

Share this Story:

Comments:

comments powered by Disqus

Franchise News Room »


News By Industry »


Featured Opportunities

BrightStar Care
A small Investment that can Pay Big Dividends! Brightstar Care Franchise is a low overhead, quick to break-even, fast ramp-up, repeat customers.
School of Rock
With more than a decade of experience and over 170 schools throughout North and South America, Africa and Asia Pacific, School of Rock is the leader...
American Family Care
The demand for health care services increases every year. People want and need access to health care on their terms - which usually means immediately!
Fantastic Sams
Fantastic SamsĀ® is one of the most recognized brands in the hair care industry with nearly 1,200 full-service salons in North America and 40 years...
Midas
Midas, a recognized brand throughout the world and highly renowned name in complete car care, is proud to be one of North America's original...

Subscribe to Franchising.com Express

A Franchise Update Media Production
Franchise Update Media | P.O. Box 20547 // San Jose, CA 95160 // PH. (408) 402-5681
Copyright © 2001 - 2017. All Rights Reserved.

In Loving Memory Of Timothy Gardner (1987-2014)