HENDERSON, Nev. // PRNewswire-FirstCall // -- Healthy Fast Food, Inc. (OTC Bulletin Board: HFFI), parent to U-SWIRL International, Inc., which owns and franchises U-SWIRL® Frozen Yogurt stores, today announced that it will open its sixth Company-owned store in Las Vegas, Nevada on Friday, February 19, 2010. With the opening of this new location, it will bring the total number of Company-owned and franchised U-SWIRL's in operation to eight – seven in the Vegas valley and one which debuted in Reno, Nevada this past November. Healthy Fast Food recently announced that it also signed a franchise area development agreement in Phoenix, Arizona to open a minimum of 18 new U-SWIRL Frozen Yogurt stores over the next five years in that key expansion market.
Hank Cartwright, Chairman and CEO of Healthy Fast Food, noted, "In addition to the strong consumer appeal of our delicious yogurts, vast range of topping choices and fun, self-serve concept, our customers are telling us that they greatly appreciate U-SWIRL's 'super store' size, providing generous, comfortable indoor and patio seating.
As a result, we have the pleasure of routinely playing host to birthday parties, family reunions and other special gatherings, providing our guests with a comfortable, safe place to relax, socialize and celebrate."
Guests of the new U-SWIRL store can create their own unique treats, choosing from 20 flavors of premium frozen yogurt, topped with as much or as little of the 70 toppings offered. Moreover, boasting nearly 2600 square feet of space, the new store will comfortably accommodate 65 'Swirlers' inside and up to 56 on the outside patio.
To celebrate the opening of the new U-SWIRL-Flamingo location, a formal ribbon cutting ceremony and special press event will be held on Friday, February 19, 2010 beginning at 4:00 PM PT.
U-SWIRL International is a wholly owned subsidiary of Healthy Fast Food Inc., and is launching a national chain of self-serve frozen yogurt stores branded U-SWIRL® Frozen Yogurt. U-SWIRL allows guests the ultimate choice in frozen yogurt by providing up to 20 non-fat flavors, including tart, traditional and no sugar-added options, and up to 70 delicious toppings, including seasonal fresh fruit, sauces, candy and granola. Guests serve themselves and pay by the ounce instead of by the cup size.
Headquartered in Henderson, Nevada, Healthy Fast Food, Inc. is on a mission to deliver consumers a smarter alternative to America's favorite meals and snacks. In October 2008, the Company acquired the worldwide rights to U-SWIRL® Frozen Yogurt and has commenced executing an aggressive strategy to build the brand into a globally recognized chain of highly experiential frozen yogurt stores, led by its wholly-owned subsidiary, U-SWIRL International, Inc.
This press release contains forward-looking statements regarding the timing and financial impact of Healthy Fast Food, Inc.'s ability to implement its business plan, expected revenues and future success. These statements involve a number of risks and uncertainties and are based on assumptions involving judgments with respect to future economic, competitive and market conditions and future business decisions, all of which are difficult or impossible to predict accurately and many of which are beyond the Company's control. Some of the important factors that could cause actual results to differ materially from those indicated by the forward-looking statements are general economic conditions, failure to achieve expected revenue growth, changes in our operating expenses, legal developments, competitive pressures, changes in customer and market requirements and standards, and the risk factors detailed from time to time in Healthy Fast Food's periodic filings with the Securities and Exchange Commission, including without limitation, the Company's Annual Report for the year ended December 31, 2008. The forward looking-statements in this press release are based upon management's reasonable belief as of the date hereof. Healthy Fast Food undertakes no obligation to revise or update publicly any forward-looking statements for any reason.
SOURCE Healthy Fast Food, Inc.