KENOSHA, Wis., Feb. 25 // PRNewswire // -- Snap-on Franchise has been named the top tool franchise and one of the top 30 franchises for franchisee satisfaction in Franchise Business Review's (FBR) 2010 rankings. This fifth annual study of franchisee satisfaction identifies top franchise opportunities based exclusively on satisfaction ratings by franchise operators and was conducted among more than 500 franchise brands representing over 100,000 franchisees.
"Franchisee satisfaction is the most critical factor for any prospective franchisee to consider before investing in any franchise opportunity," says Eric Stites, president of FBR on the company's website. "Even during challenging economic times, the very best franchise businesses maintain high franchisee satisfaction. This year's award-winning franchises are in that elite group and represent the very best franchise opportunity investments in the marketplace today."
According to FBR, the survey questions cover everything from training and support, system quality issues, franchisor relationship, financial opportunity to overall satisfaction. Additionally, demographic and lifestyle questions give a 360-degree view of their franchise ownership experience.
Snap-on's president of Sales and Franchising, Barrie Young, is quoted in the FBR announcement saying, "Paying attention to the satisfaction and profitability of the franchisees is of course critical to any franchise system. Collecting and measuring the data regularly, and then sharing the results with the franchisees, helps everybody focus on improvement."
Snap-on is one of the largest non-food franchise companies in the world, primarily selling its products through more than 4,000 franchisees worldwide. The company has been in business 90 years selling the highest quality tools one-on-one through its franchisees.
Snap-on Tools Group is an operating segment of Snap-on Incorporated, a leading global innovator, manufacturer and marketer of tools, diagnostics and equipment solutions for professional users. Product lines include hand and power tools, tool storage, diagnostics software, information and management systems, shop equipment and other solutions which are used by technicians and professionals at independent repair shops, vehicle dealerships and repair centers and in the marine, powersports and aviation industries. Snap-on is one of the largest non-food franchise companies in the world, selling its products through more than 4,000 franchisees worldwide and through company-direct sales and over the Internet. Snap-on Incorporated, which was founded in 1920, is a $2.5 billion, S&P 500 company headquartered in Kenosha, Wisc.
SOURCE Snap-on Tools