March 12, 2010 // Franchising.com // PLANO, Texas – Thirty ColorTyme customers recently cashed in as names were drawn for the $30K Giveaway, and countless others won in-store prizes.
Held in celebration of the company's 30th birthday, ColorTyme's $30K Giveaway gave customers a chance to win $1,000 along with instant prizes in local stores. Rent-to-own customers registered for the grand-prize drawings Sept. 1 to Oct. 31 at their hometown ColorTyme store.
Out of 30 winners from 14 states across the U.S., four of them registered in Texas stores owned by TLH Enterprises. Vice President of South Texas Region for TLH Enterprises, Donald Salais, was very happy to see long-time customers win in Beeville, Corpus Christi, Rosenberg and Cuero.
"Many of our customers didn't think they had a chance at winning, so it was refreshing to see the smiles on their faces when they did," said Salais. "I think the Giveaway really encouraged our customers and showed how much we value their business."
As part of the Giveaway event, ColorTyme also provided customers with a winning serial number that matched various prizes. Many customers automatically received big savings off a new rental or walked away with one of the store's newest appliances, furniture, computers or electronics such as a name-brand TV.
"Our $30K Giveaway was a way for us to give back to our customers and thank them for all of their support over the years," said ColorTyme Director of Marketing, Amy Woods. "Our customers are like family, so it was important that everyone who visited ColorTyme during the promotion came out a winner."
ColorTyme, Inc., founded in 1979, is America's oldest franchisor of independently owned-and-operated rent-to-own stores. ColorTyme franchisees operate 193 rent-to-own stores in 33 states, and the company's custom-wheels-and-tires franchise brand, RimTyme, operates 24 stores in 12 states. ColorTyme is headquartered in Plano, Texas, and is an independent, wholly owned subsidiary of the largest RTO company in the world, Rent-A-Center (NASDAQ: RCII).