ActionCOACH Business Coaching Franchise Anounces Coaching for a Cause Helps ADSSI Develop On Business and Personal Levels
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ActionCOACH Business Coaching Franchise Anounces Coaching for a Cause Helps ADSSI Develop On Business and Personal Levels

A group of people cared about the well-being of others, and wanted to start a group to help – and ADSSI was formed.

April 09, 2010 // Franchising.com // In 1987, Wyong HMM / Community Options was formed by a proactive group of Central Coast residents who cared about the well being of the community. Funded by ADHC for Home Modifications and Community Options, further expansion of projects included Respite, and Community Aged Care Packages. The group further expanded their services and was successful in gaining funding through other departments including Dept of Health and Ageing. It adopted a new organization name, Aged & Disability Support Services Inc. and in 2006, the organization became a company known as ADSSI.

ADSSI is a community managed not-for-profit, which provides a range of services to help frail, aged, younger people with disabilities, and their careers, on the Central Coast, remain living independently in their own homes.

The organization is located in Tuggerah, New South Wales. Finance Operations Manager Jenni Allan is proud of all ADSSI's achievements in the past 23 years. "We have been providing services to the aged, younger disabled and careers of those people to remain living independently in their own homes. We have evolved into a multi service organization focused on enhancing the lives of people in our community," she said.

When ActionCOACH's Coaching for a Cause campaign came about - a campaign which provided pro-bono coaching for charities and non-profit organizations - ADSSI decided to take advantage.

The ActionCOACH Coaching for a Cause program began last October and ends its initial campaign run on March 31. It is the company's the first-ever global pro bono coaching program, and its goal is to help the non-profit and charitable sector of the economy with for-profit business development programs and coaching strategies. The program was designed to generate a total of more than $2.5 million in additional donations on behalf of charities and non-profits participating in the campaign. To date, Coaching for a Cause has exceeded its goal and helped raise a total of $2.8 million in additional donations, with the number likely to go up by the end of the campaign on March 31.

"The coaching process assisted me with team building, staffing issues, strategic planning, business planning, the purchasing process, professional development, work allocation and recruitment," Jenni said.

ADSSI's coach, Marcus Kroek, provided ADSSI with useful information on websites, books and other resources, she added. Kroek managed to give Allan and the non-profit organization clear direction for what they needed help with: fund-raising initiatives and enlistment processes, for example.

"I was preparing to roll out a new enlistment process for contractors to a group of over 50 people," Jenni said. "My coach gave me some great ideas to help with the process and phoned later to see how the day went. Through Marcus' coaching, I felt much more confident and relaxed during my presentation. I believe my leadership and team building skills have developed due to the coaching process."

Jenni said ADSSI is grateful for the Coaching for a Cause campaign, which has allowed a not-for-profit charitable organization to benefit from the services of a professional "who can keep you focused, encourage you to succeed and to think creatively to solve problems."

"The coaching experience was about my development, my work planning and achieving goals that we identified together to positively impact the business," Jenni said.

"My coach (Marcus) was very committed to the campaign, generous with his time and very willing to share his professional skills and experience."

Coaching for a Cause is an innovative, new program from ActionCOACH, the world's number one business and executive coaching firm that makes pro-bono coaching available to charities and non-profits worldwide.

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