CALGARY, ALBERTA - (Marketwire) - The Forzani Group Ltd. (TSX:FGL), Canada's largest retailer of sporting goods, is excited to announce the opening of Nevada Bob's Golf concept shops inside nearly 60 Sport Chek stores nationwide, with plans to expand the shops to even more stores in even more cities.
Golf enthusiasts from coast to coast will soon be able to head into their local Sport Chek store for professional golf service and the top golf brands frequently associated with Nevada Bob's Golf big-box stores. Professional golf brands like Nike Golf, Callaway, TaylorMade, Adams and more have stepped up to the tee with their golf equipment lines. Greg Norman and Jack Nicklaus's clothing lines are featured in Nevada Bob's Golf Shops, as well as the Mike Weir Collection inspired by Canada's top golfer. Apparel, footwear and accessories from Nike Golf, adidas Golf, Under Armour, Puma and more help round out the robust selection of golf gear.
"The obvious advantage to having the Nevada Bob's Golf Shops inside Sport Chek locations is that it allows us to be a one-stop shopping experience and really embrace the culture around sports," says Mark Hindman, Vice President of Marketing for The Forzani Group Ltd. "Nevada Bob's Golf is a name Canadians have trusted for years as their ultimate golf shopping destination, and we're excited to be able to bring it to more markets across Canada, packaged up inside Sport Chek stores for the utmost in accessibility and convenience."
Nevada Bob's Golf Shops employ CPGA professionals to assist in choosing equipment, apparel and accessories, offer golf tips, make course recommendations and suggest equipment changes and adjustments to improve a player's game.
"We have recognized the highly specialized needs of our golf customers and have strategically aligned ourselves with very knowledgeable, experienced golf associates in our Nevada Bob's Golf Shops. These associates are highly skilled in assessing customers' needs, getting them better prepared to enjoy and excel at golf," says Dax Brewster, Manager of Special Business for the Forzani Group.
"We've also brought important tools of the trade to our stores," says Brewster. "The FlightScope indoor tracking device, for example, is an incredibly valuable fitting tool that uses Doppler radar technology to provide customers with instant feedback as to how golf product is working for them in-store, prior to purchasing."
Nevada Bob's Golf Shops inside Sport Chek stores offer in-store demos, custom fitting and maintenance services including regripping, lie angle customization and more, as well as equipment trade-in programs.
This news release contains certain statements that may constitute forward-looking information within the meaning of applicable securities laws. This forward-looking information in this news release relates to, among other things, the plans of The Forzani Group Ltd. to expand the Nevada Bob's Golf Shops within its Sport Chek network of stores. This forward-looking information is based on management's assumption that the Nevada Bob's Golf Shops will continue to be profitable and/or support the overall strategic plan of the organization. The reader is cautioned that the assumptions used in the preparation of such information, although reasonable at the time, may prove to be incorrect. Information about material factors that could cause actual results to differ materially from expectations include, but are not limited to, the factors discussed in the Company's Management Discussion and Analysis and Annual Information Form filed with the securities regulatory authorities in Canada, available at www.sedar.com.
When relying on the forward-looking information to make decisions with respect to the Company, investors and others should carefully consider the foregoing factors and other uncertainties and potential events. While the Company may elect to do so, unless required by applicable law, it undertakes no obligation to update this information to reflect new information or circumstances at any particular time.
The Forzani Group Ltd. is Canada's largest national retailer of sporting goods, offering a comprehensive assortment of brand-name and private-brand products, operating stores from coast to coast, under the following corporate and franchise banners: Sport Chek, Coast Mountain Sports, Sport Mart, Athletes World, National Sports, Sports Experts, Intersport, Econosports, Atmosphere, Tech Shop, Pegasus, Nevada Bob's Golf, Hockey Experts, The Fitness Source, and S3. The Forzani Group Ltd. also has websites for several of its corporate and franchise banners which can be accessed through its main website.