Hotel Indigo Franchise Brings Fourth Property to Texas
Historic San Antonio property across from the Alamo brings unique experience to popular tourist destination
April 16, 2010 // Franchising.com // ATLANTA - Hotel Indigo announced today the opening of its second property of 2010 across from the historic Alamo in San Antonio. Following last month's Hotel Indigo opening in Nashville, Tenn., the property joins the Hotel Indigo San Antonio Riverwalk as the second Hotel Indigo in the San Antonio market and brings the fourth property to the state of Texas.
Honoring the tradition of San Antonio's rich past, the Hotel Indigo San Antonio at the Alamo is located in the heart of downtown in the historic Gibbs Building. The 100-year-old building has been renovated into a 91-room property, including seven suites, while still retaining all of its original wood work and marble. The historic area features the city's best in entertainment, seasonal events, dining and unique shopping experiences.
The Hotel Indigo San Antonio at the Alamo is owned by Gibbs Master Tenant, LLC, and managed by TNJ Management under a license agreement with a company in the InterContinental Hotels Group.
"Hotel Indigo provides its guests a locally-inspired and refreshing boutique hotel experience that is comfortable and contemporary," said Mary Dogan, director, Brand Delivery, Hotel Indigo, the Americas, IHG. "The Interpret Indigo design program allows us to offer a unique experience at each of these properties in San Antonio, as well as at our properties around the world, while still providing the consistency that our guests expect."
Whether traveling for business or leisure, Hotel Indigo delivers the charm of a boutique hotel with the consistency and reliability of a big hotel company. Each hotel is thoughtfully designed, distinctly different and reflective of the local neighborhood. The staff is committed to creating memorable experiences by delivering special touches unique to the city the hotel calls home.
Hotel Indigo is an ideal conversion brand not only for existing branded hotels or independent distressed properties, but also for a wide variety of buildings, including commercial properties, condominiums and historic legacy assets. The Hotel Indigo San Antonio at the Alamo is a conversion of a historic building - the first office building in San Antonio built in 1909. Hotel Indigo's flexible design platform, Interpret Indigo, creates an opportunity for these properties to capitalize on the original structure of the building while also creating unique design elements inspired by the architecture and surrounding neighborhood.
The property features signature Hotel Indigo standards including inviting guestrooms with oversized beds, plush bedding, hard-surface flooring for a fresh residential feel, spa-inspired showers with Aveda products, and photo murals with local imagery. The hotels also offer casual gourmet dining, 24-hour business centers, a fitness center, and free wired or wireless high-speed internet access.
Leveraging its proven track record and balanced business model, Hotel Indigo continues to build momentum. With the addition of this property, there will be 35 Hotel Indigo locations open worldwide and more than 60 hotels under development, either in the pipeline or in final negotiation. The brand's growth strategy is focused on top-tier priority markets and gateway cities like San Francisco, Los Angeles, Washington, D.C., and New York City. In 2009, the brand opened 12 hotels and signed 14 deals globally demonstrating its success with both developers and consumers in spite of the economic downturn.
Hotel Indigo will fully realize its global positioning with the opening of the Hotel Indigo Shanghai on the Bund this August; additional properties are scheduled for Liverpool, England, Glasgow, Scotland and Hong Kong.
Hotel Indigo participates in IHG's guest loyalty program, Priority Club® Rewards. With 48 million members worldwide, Priority Club Rewards is the industry's first and largest guest loyalty program. Guests can enroll for free by logging on at priorityclub.com, by calling 1-888-211-9874 or by inquiring at the front desk of this hotel or any of IHG's more than 4,400 hotels worldwide.
Notes to Editors:
InterContinental InterContinental Hotels Group (IHG) [LON:IHG, NYSE:IHG (ADRs)] is the world's largest hotel group by number of rooms. IHG owns, manages, leases or franchises, through various subsidiaries, over 4,400 hotels and more than 645,000 guest rooms in over 100 countries and territories around the world. The Group owns a portfolio of well recognized and respected hotel brands including InterContinental® Hotels & Resorts, Hotel Indigo®, Crowne Plaza® Hotels & Resorts, Holiday Inn® Hotels and Resorts, Holiday Inn Express®, Staybridge Suites® and Candlewood Suites®, and also manages the world's largest hotel loyalty program, Priority Club® Rewards with 48 million members worldwide.
IHG has nearly 1,400 hotels in its development pipeline, which will create 160,000 jobs worldwide over the next few years.
InterContinental Hotels Group PLC is the Group's holding company and is incorporated in Great Britain and registered in England and Wales.