Murfreesboro, TN --(PR.com)-- The Clarion Inn and Suites Murfreesboro, the soon to be area's largest hotel provider of double/double accommodations, (2 beds per room) in Rutherford County, was recently purchased. On April 28, 2010, Gateway Hospitality Services of Tennessee took ownership of the Clarion Inn and Suites located at the intersection of I-24 and Old Fort Parkway in Murfreesboro, TN.
During the first six months, over $1 million in property improvements are planned, with some already in progress. These include: a complete re-paint of the facility with a color scheme change on the inside and out, new landscaping and greenery to enhance the interior and exterior facade, new parking lot, new bedding – with 25 existing single accommodations being converted to rooms with two double beds, enhanced property and I-24 billboard signage, new phone system, to name a few.
One of the most popular and recognizable parts of the hotel remains the unique Atrium layout providing hotel guests with poolside access and year-round fun no matter what the outside weather. "Groups need to know that their hotel understands their needs," said Mona Herring, Vice President of the Rutherford County convention and Visitors Bureau. "The Clarion's switch to guest rooms with two double beds will be more convenient for accommodating sports teams who visit the area and the indoor pool will be a great way for them to have fun and relax when they're not competing."
When asked why the decision was made to purchase this property, Managing Partner of GHS, Dr. Rao Chunduru replied, "The Clarion's primary exit location and property attributes provide the perfect venue for individual guests and group celebrations that seek quality hotel and event accommodations with an eye on value. The property's location, floor plan, price, and the service to be provided will set us apart and meet the needs of incoming guests to our city, as well as, our local community."
"The Clarion and the new professional and talented team being created by its new ownership group is outstanding. We have always seen this property as one with great potential since joining Choice Hotels International. We look forward to great things from the Murfreesboro Clarion," said Dan Metzgar, Brand Performance Consultant for Choice Hotels.
Initially constructed as a 105 room Holiday Inn situated at 2227 Old Fort Parkway, Murfreesboro, TN 37129, it was the first full-service hotel built off exit 78B/Old Fort Parkway. In 1987 a second tower of 74 rooms was added parallel to I-24 and then enclosed to create what was then called the Holiday Inn Holidome. This feature provides for over 60,000 cubic feet of space with an indoor pool, multiple function capabilities, and air temperature of 72 degrees year-round. In May, 2008, the hotel was converted to a Clarion Inn and Suites, but within days after the transition, a past owner declared bankruptcy and the property ultimately reverted to the bank. Because of the capital improvement shortfalls the hotel was not able to complete a full re-launch to the new Clarion Brand as is customary. Currently plans are under way to officially re-launch in late August, 2010.
At Clarion® hotels you'll get everything you need, when you need it. That's because our on-demand services let you call the shots. You'll enjoy a restaurant, room service, fitness center, 24-hour business center and a well-appointed room with soft bedding, large desk and ergonomic chair. All in an approachable atmosphere with affordable rates. There are over 250 Clarion locations worldwide. Choice Privileges® rewards program and Commitment to your Satisfaction*.
Choice Hotels International (NYSE: CHH) is one of the largest and most successful lodging companies in the world. Choice currently franchises more than 6,000 hotels, representing more than 485,000 rooms, in the United States and more than 35 countries and territories. Ranging from limited service to full service hotels in the economy, mid-scale and upscale segments, Choice-branded properties provide business and leisure travelers with a range of high-quality, high-value lodging options throughout the United States and internationally. The company's Comfort Inn, Comfort Suites, Quality, Sleep Inn, Clarion, Cambria Suites, MainStay Suites, Suburban Extended Stay Hotel, Econo Lodge and Rodeway Inn brands serve guests worldwide. Additional corporate information may be found on the Choice Hotels International, Inc. website.
Gateway Hospitality Services of Tennessee is a locally owned enterprise comprised of experienced hoteliers and hospitality professionals. Dr. Rao Chunduru is one of five Partners and serves as their manager.