SOUTHBURY, CT - (Marketwire) - What does it take to create a really great business? According to AdviCoach®, the country's premier source for business coaching and advisory services customized for small to mid-size businesses, focusing on doing a few things very well versus many things half heartedly is the secret.
"Many small businesses go off course because they are focused on the 'idea of the month,'" said Brian Miller, COO and President of AdviCoach. "What makes companies great is not some magic bullet, but mastering some basic fundamentals of running a business."
According to Miller, these basics include sitting down and clearly defining a vision for the company, answering questions like 'what will my company look like in five years?' AdviCoach believes that to create a vision for a business, business owners must identify their Income, Lifestyle, Wealth and Equity goals. This vision then needs to be shared with employees so everyone is working towards the same goals. Once there is a vision, then a business owner needs to create a strategic business plan.
"A strategic business plan should include defining what the market or markets are for their products and services, writing value propositions for each market and then creating tactics that will create visibility for their brand in these markets," said Miller. "Doing just these few things well will set the stage for a successful company," Miller added.
AdviCoach works with clients using a powerful, interactive diagnostic process to assess business performance based on 21 critical best practice areas that are aligned with Rapid Impact Strategies designed to address gaps and drive immediate results. AdviCoach helps clients prepare for economic changes by assessing the current state of their businesses, identifying and addressing challenges and new opportunities, educating them in business best practices and holding them accountable for their short and long term business goals.
AdviCoach works collaboratively with clients to provide customized education and business strategies applicable to each stage of business development. Unlike traditional consultants that specialize in a particular business discipline or industry, AdviCoach advisors deliver a variety of services to enhance the performance of small to mid-size businesses in any industry.
AdviCoach is the premier source for business coaching and advisory services customized for small to mid-size businesses. With its unique "AdviCoach Advantage," AdviCoaches help businesses increase their ROI and deploy a multitude of Rapid Impact Strategies to impact the bottom line of their business. Today, AdviCoach, along with sister company The Entrepreneur's Source, dominates the $1.5 billion dollar Business Coaching/Consulting franchise market with 33 percent market share in North America. AdviCoach was recently ranked in the Top 100 new franchises by Franchise Market Magazine and listed in the Franchise 500 by Entrepreneur Magazine for 2 consecutive years.