Moe's Franchise Celebrates 10 Year Anniversary with Free Queso
Guests are invited to enjoy a free 6 oz cup of queso on July 21 in honor of Moe's tenth year of business
July 07, 2010 // Franchising.com // ATLANTA, Ga. – Moe's Southwest Grill, the fast growing, fast-casual burrito chain with over 400 locations nationwide, is celebrating its tenth anniversary by giving each guest a free six ounce cup of its famous Queso at all locations all day on July 21 – no strings attached; no purchase necessary.
"This once-in-every-ten-years offer will be the first and only nationwide giveaway since the company's inception," explains Paul Damico, president of Moe's Southwest Grill. "We are excited to share this company milestone with our guests by giving away one of our best loved and most celebrated products."
Additionally, Moe's is encouraging fans to express themselves and their love for Moe's hot, flavorful, melted white cheese sauce by entering the I Love Queso Video Contest at www.ilovequeso.com for a chance to win $1,000 and free Queso for a year.
Free queso isn't the only reason to celebrate Moe's tenth anniversary. Most recently, Moe's opened its first green location in Burlington, VT, added Junior Burritos and Rice Bowls permanently to the menu, opened three co-branded locations with Carvel Ice Cream, launched a new Web site and introduced a cleaner, brighter restaurant prototype. With plans to open 500locations in the next five years, Moe's is better poised for growth than ever before.