World Franchising Network selects El Pollo Loco as Top Franchise for Hispanics for 2010

August 03, 2010 // // COSTA MESA, Calif. - The World Franchising Network (WFN) has compiled its annual list of the Top 26 Franchises for Hispanics and El Pollo Loco, the nation's flame-grilled chicken leader, has made the list for the first time.

The results were published in the July issue of PODER Magazine, the successor to Hispanic Enterprise. A copy of the 6-page article can be found here.

The WFN developed the list based on a rigorous analysis of several factors, including historical performance, brand identification, franchisee satisfaction, training, on-going support and financial stability. Another important determinant is the percentage of existing franchises that are Hispanic-owned, as well as the number of Hispanics in the franchisor's top levels of management.

"We are thrilled to be included on this prestigious list of top franchises for Hispanics," said El Pollo Loco CEO Steve Carley. "As the economy turns around, more people are turning to franchising. El Pollo Loco is a brand with authentic Mexican roots that appeals to a broad audience looking for fresh, flavorful food. No one else does what El Pollo Loco does with its citrus-marinated chicken and carne asada grilled to perfection over open flames by experienced Grill Masters and then cut to order and served hot off the grill."

The Top Franchises for Hispanics list was initially compiled by the National Minority Franchising Initiative (NMFI), a program launched by World Franchising Network (WFN) in 2000 to level the playing field and meet the needs of a largely under-represented market. The WFN, which manages the website, the Minority Franchise Guide publication and franchise-related events throughout the country, represents an effective and cost-efficient tool for franchisors to increase minority representation within their systems.


El Pollo Loco, Inc., a privately held company headquartered in Costa Mesa, California, offers a wide variety of fresh Mexican entrees featuring its signature citrus-marinated, flame-grilled chicken and Carne Asada style Sirloin steak (Pollo BowlÒ entrees, salads, tacos, quesadillas, and more) in addition to individual and family meals featuring its famous chicken served with a wide variety of sides, warm tortillas and fresh salsas. The company currently operates over 400 restaurants in 13 states: California, Arizona, Nevada, Texas, Colorado, Oregon, Utah, Georgia, Illinois, Missouri, Virginia, Connecticut and New Jersey.



comments powered by Disqus

Franchise News Room »

News By Industry »

Featured Opportunities

California Tortilla
Food that's built to impress. For a restaurant that's built to perform. For a franchise that's built to grow. The California Tortilla concept is...
Big Boy Restaurants
If you have ever dreamed of owning your very own piece of American history, then Big Boy® might just be the franchise for you. With over 75 years of...
The Brass Tap
Think of our brand as your neighborhood craft beer bar – only not your typical bar experience. We have optimized each of The Brass Tap’s...
uBreakiFix is a consumer electronics repair company based out of Orlando, FL that specializes in refurbishing and restoring smartphones, tablets,...
Fantastic Sams
Fantastic Sams® is one of the most recognized brands in the hair care industry with nearly 1,200 full-service salons in North America and 40 years...
Share This Page

Subscribe to Express

A Franchise Update Media Production
Franchise Update Media
P.O. Box 20547
San Jose, CA 95160
PH. (408) 402-5681
In Loving Memory Of Timothy Gardner (1987-2014)

Copyright © 2001 - 2018.
All Rights Reserved.