Wildberry Lemonade Returns To Pretzelmaker(R) Franchise Menu As Part Of "wild & Twisted" Summer Celebration

September 20, 2010 // Franchising.com // ATLANTA - Pretzelmaker® / Pretzel Time® announced today the return of the popular Wildberry Lemonade flavor as part of their "Wild & Twisted" summer combo celebration. The combo, available for a limited time, includes a Wildberry Lemonade beverage, a soft pretzel (with or without salt) and choice of several dipping sauces. The celebration is supported by NexCen Franchise Management, Inc., a subsidiary of NexCen Brands, Inc.

Wildberry Lemonade was rolled out in 2009 and is only available for a limited time throughout the summer. The flavor, offered alongside the company's original lemonade, is a refreshing seasonal blend of lemons, strawberries, raspberries, blackberries and cherries.

"We received an incredibly positive response to the Wildberry Lemonade flavor when it was first introduced," said Jenn Johnston, senior vice president of brand marketing for NexCen Franchise Management. "We listened to our customers and are pleased that we were not only able to bring the flavor back this summer, but also created the perfect summer snack by making it a part of a special combo."

About Pretzelmaker® / Pretzel Time®

Great American Cookies was founded in Atlanta, Georgia in 1977 on the strength of an old family chocolate chip cookie recipe. For over 30 years, Great American Cookies has maintained the heritage and integrity of its products by producing original cookie dough exclusively from its plant in Atlanta. Great American Cookies is known for its signature Cookie Cakes, trademark flavors and menu of gourmet products baked fresh in store.

About NexCen Brands, Inc.

NexCen Brands, Inc. is a strategic brand management company with a focus on franchising. It owns a portfolio of franchise brands that includes two retail franchise concepts: TAF® and Shoebox New York®, as well as five quick service restaurant (QSR) franchise concepts: Great American Cookies®, MaggieMoo's®, Marble Slab Creamery®, Pretzelmaker® and Pretzel Time®. The brands are managed by NexCen Franchise Management, Inc., a subsidiary of NexCen Brands.

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