Massage Heights Opens Cornerstone Retreat in Mission Viejo
Local Developers on Track to Open 17 Additional Units throughout Inland Orange County and Riverside County Markets
October 26, 2010 // Franchising.com // Mission Viejo, CA – Local business developers Ron and Donna Lang Stoffel, long-time residents and active members of the Mission Viejo community, are opening the doors to Mission Viejo's first affordable, upscale massage retreat, Massage Heights. This will be the first of 18 retreats planned for the Inland Orange County and Riverside County areas (including the Temecula and Palm Springs/Desert communities), treating tense, stressed-out consumers to a luxury spa massage experience at an affordable monthly rate.
"We have gone the extra mile to provide a relaxing sanctuary for our clients and our team, including spacious therapy rooms, an extra large team retreat, cushioned treatment room floors and hydraulic tables," said Donna Lang Stoffel, regional developer for Massage Heights.
The rapidly growing membership-model massage franchise has tapped into a virtual goldmine segment: consumers receive approximately 230 million massage sessions annually, making massage therapy one of the fastest growing industries in the nation. Among the many perks offered by the membership-model massage franchise is availability. Memberships signed at your local Massage Heights are good for services at more than 60 Massage Heights locations nationwide and in Canada.
Clients who visit Massage Heights are quickly addicted to the experience. According to the Associated Bodywork and Massage Professionals (ABMP), repeat visits for massage therapy range between 78 percent and 81 percent; Massage Heights boasts a 90 percent customer retention rate in each of its open locations.
"We appeal to people seeking to relieve anxiety or stress or back or muscle pain issues, as well as licensed massage therapists looking to improve their lifestyle with set hours and consistent traffic," said Stoffel. "With 25 million more Americans each year getting a massage today than a decade ago, the room for growth is limitless."
Massage Heights offers a monthly complimentary, one-hour massage with a monthly membership fee starting at $59.99, with each additional one-hour massage for only $39.99. Elevated services also are available, which include hot stone therapy, peppermint foot scrubs and a hot towel-cold stone face massage. All members and first time guests will receive complimentary aromatherapy. The Massage Heights Mission Viejo retreat is one of the first locations in the Massage Heights family to offer facials, which will be available starting later this year or early next year.
Massage Heights expects to open 1,620 new locations within the next five years. Both single and multi unit franchises are available, with master franchise options.
Massage Heights was launched in 2004 by founders and husband and wife duo, Shane and Wayne Evans. After a successful 14-year career in the physical fitness field, Wayne Evans, decided to further explore the lifestyle improving field of massage therapy. After establishing Massage Heights in Alamo Heights, TX, the company experienced soaring success. Shane Evans quickly left the marketing field in pursuit of the booming business.
The public is invited to the grand opening on Thursday, November 4 from 5:00 p.m. until 8:00 p.m. and the ribbon cutting Saturday, November 6 from 9:00 a.m. until 11:00 a.m. Appointments can be made for Massage Heights services beginning Thursday, November 4. For additional information, or to place an appointment request, please visit www.MassageHeightsMissionViejo.com or call (949) 699-3803.
About Massage Heights
Founded in 2004, Massage Heights is the premium massage retreat that offers a tranquil atmosphere, experienced staff, soothing services and convenience at an affordable price. Massage Heights is reaching dramatic elevations in an exploding industry, focused on providing affordable luxury products and services for the mind, spirit and body. With more than 60 operating franchises, company plans call for a total of 1,620 locations within the next five years. For more information, visit www.massageheights.com.