November 03, 2010 // Franchising.com // ATLANTA - The Holiday Inn relaunch continues to make its way across the globe and has now reached the sun and surf of Hawaii with the official opening of the Holiday Inn Waikiki Beachcomber Resort. Hawaii's only Holiday Inn®-branded hotel will officially join the IHG (InterContinental Hotels Group) system on Nov. 9, 2010.
The former OHANA Waikiki Beachcomber recently completed a $30 million renovation and now showcases elements of Holiday Inn's $1 billion relaunch, which was established to create a more contemporary brand image, improving quality and driving consistency across the global portfolio. With more than 3,400 hotels and 430,000 guest rooms around the world, the sheer magnitude of the Holiday Inn relaunch is unmatched in hospitality history.
"As one of the most highly sought-after leisure markets in the U.S., Hawaii is a natural fit within our portfolio of relaunched Holiday Inn hotels," said Gina LaBarre, vice president, Brand Delivery, the Americas. "As we bring the relaunch into new markets, it's important that we have presence in the top vacation destinations desired by our guests. It's easy to imagine weary road warriors bringing their families to this resort to recharge with an unforgettable getaway."
The Holiday Inn Waikiki Beachcomber Resort is owned and operated by Outrigger Enterprises Group, known for its unparalleled reputation for delivering a high-quality guest experience coupled with distinctive "Hawaiian" hospitality. Outrigger's "many brands, one `ohana (family)" strategy leverages the company's ability to manage multiple brands, while maintaining the acclaimed Outrigger collection of upscale, luxury leisure hotels and resort condominiums located in some of the most desirable destinations throughout Hawaii, the Pacific, Asia and Australia.
"We are excited to welcome Holiday Inn as part of our expanding portfolio of accommodation choices in Hawaii," said Barry Wallace, senior vice president of operations for Outrigger Enterprises Group. "Guests of the Holiday Inn Waikiki Beachcomber Resort can look forward to Outrigger's outstanding guest service and island hospitality coupled with Holiday Inn's enhanced standards and services."
As part of the rebranding effort, the resort now features the hallmarks of the Holiday Inn relaunch, including:
The property offers guests comfortable accommodations designed to reflect the unique environment and culture of the area, with modern, revitalized guest rooms, as well as a newly revamped pool, lobby, fitness room and porte cochere. Consistent with Holiday Inn standards, guest beds will be made using crisp, white bedding with pillows that come in two comfort levels: "soft" and "firm." Guest bathrooms include a specially designed showerhead that offers superior pressure, as well as a signature shower curtain with curved rod and new amenities. On the resort's lobby level, Illusionist John Hirokawa presents the dazzling Magic of Polynesia show in a 600-seat theater specifically designed for his electrifying displays.
Close to all the action, the Holiday Inn Waikiki Beachcomber Resort is located in the fast-paced heart of Waikiki. The resort's convenient location is just steps from the beach and surrounded by shopping, dining and entertainment. Nearby attractions include Royal Hawaiian Center, International Market Place, DFS (Duty Free Shop), Macy's, Duke's and Waikiki Beach Walk®.
Holiday Inn Hotels and Resorts participates in IHG's guest loyalty program, Priority Club® Rewards. The industry's first and largest guest loyalty program has 52 million members. Priority Club Rewards membership is free and guests can enroll by logging on at priorityclub.com, by calling 1-888-211-9874 or by inquiring at the front desk of this hotel or any of IHG's more than 4,500 hotels worldwide.
With more than 1,300 hotels worldwide, Holiday Inn Hotels is the most widely recognized lodging brand in the world. In fact, Holiday Inn was one of the first international hotel brands to establish a presence in China in 1984. Holiday Inn Hotels and Resorts provides the services that business travelers need, while also offering a comfortable atmosphere where all people can relax and enjoy amenities such as restaurants and room service, swimming pools, fitness centers and comfortable lounges. The casual atmosphere and amenities such as meeting and on-site business facilities, KidSuites rooms, and Kids Stay Free program demonstrate the long-standing commitment of Holiday Inn Hotels and Resorts to serving travelers and have helped to establish the brand as "America's Favorite Hotel." For more information about Holiday Inn and Holiday Inn Resorts, including IHG's new vacation resort brand Holiday Inn Club Vacations, or to book reservations, call 1-800-HOLIDAY or visit www.holidayinn.com.
Outrigger Enterprises Group is one of the largest and fastest growing privately-held leisure lodging and hospitality companies in the Asia Pacific and Oceania regions and continues to expand its presence throughout the area. A family-owned company with more than 60 years of hospitality experience, Outrigger runs a highly-successful, multi-branded line of hotels, condominiums and vacation resort properties, including Outrigger® Hotels & Resorts, OHANA® Hotels & Resorts, Outrigger Condominium Collection®, Embassy Suites®, Best Western® and Wyndham Vacation Ownership®. Currently, Outrigger operates and/or has under development 42 properties with close to 11,000 rooms located in Hawaii, Australia, Guam, Fiji, Bali, Phuket, Thailand, Vietnam, and China. Outrigger Enterprises Group also operates and develops hotel properties and hospitality-related retail and real estate opportunities for partners in Hawaii, the Pacific, the mainland USA and Asia. For on-line information, log on at www.outriggerenterprisesgroup.com and www.outrigger.com.
Media Contacts: Caroline Sanfilippo, IHG, firstname.lastname@example.org, +1(770) 604-2495 Nancy Daniels, Outrigger Enterprises Group, email@example.com, +1(808) 921-6839
InterContinental Hotels Group (IHG) [LON:IHG, NYSE:IHG (ADRs)] is the world's largest hotel group by number of rooms. IHG franchises, leases, manages or owns, through various subsidiaries, over 4,500 hotels and more than 650,000 guest rooms in 100 countries and territories around the world. The Group owns a portfolio of well recognized and respected hotel brands including InterContinental® Hotels & Resorts, Hotel Indigo®, Crowne Plaza® Hotels & Resorts, Holiday Inn® Hotels and Resorts, Holiday Inn Express®, Staybridge Suites® and Candlewood Suites® and also manages the world's largest hotel loyalty program, Priority Club® Rewards with 52 million members worldwide.
IHG has over 1,300 hotels in its development pipeline, which will create 160,000 jobs worldwide over the next few years.
InterContinental Hotels Group PLC is the Group's holding company and is incorporated in Great Britain and registered in England and Wales.
IHG offers information and online reservations for all its hotel brands at www.ihg.com information for the Priority Club Rewards program at www.priorityclub.com. For the latest news from IHG, visit our online Press Office at www.ihg.com/media