First Saladworks in Louisiana Planned for 2011
Three-Store Deal Signed for New Orleans & Baton Rouge Areas
CONSHOHOCKEN, Pa.--(BUSINESS WIRE)-- Saladworks, the nation's first and largest fresh-tossed salad franchise concept, announces an agreement with a multi-unit developer for three locations in the New Orleans and Baton Rouge, LA areas. The franchise concept is at the helm of remarkable expansion from its East Coast roots, and Louisiana, along with Texas and North Carolina, are states with first-ever Saladworks stores planned for 2011.
"It's clear that the movement for conscious, healthy eating is on the rise, and Saladworks is the best concept to introduce to the Louisiana market," said new franchisee, Scott Douget. Douget and his business partner, Shane Bryant, have been business owners in Louisiana for over 20 years. Their business acumen, coupled with their knowledge of the market, will lead the way for their success with Saladworks. Douget and Bryant plan to bring three stores to their home state by 2013.
"This is a great opportunity for Shane, myself, and the state of Louisiana," Douget said. "I knew this was the right choice the first time I ate at Saladworks!"
Louisiana's recent nutritional campaign, Lighten Up Louisiana, encouraged residents to develop healthy activity and eating habits. This echoed a foundation of the Saladworks concept and menu offerings – to serve over 50 fresh, healthy ingredients in the salad case, and educate and empower consumers to make healthy decisions when choosing their salads.
"The Gulf Coast is home to a variety of original flavors and recipes, and freshness and taste are qualities of cuisine that both Louisiana and Saladworks share," said Saladworks' Founder/CEO, John Scardapane. "So many of America's favorite dishes originated in this region, and we're proud to introduce it to America's Best Salads."
Saladworks, the nation's first and largest fresh-tossed salad franchise concept, operates over 100 franchise locations in 12 states. In addition to its existing stores, the chain currently has over 60 units in development across the country. Saladworks locations offer a "fanatic'ly fresh" menu of flavorful salads with signature dressings, proprietary soups and Fusion sandwiches. Saladworks' True Nutrition guide to healthy eating introduces signature salads averaged less than 300 calories and new "Powerhouse Food" ingredients. Saladworks was voted the nation's number one salad franchise by Entrepreneur Magazine for 2009 and 2010. For more information on franchising or True Nutrition, please visit www.saladworks.com.
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