Elevation Burger Signs Multi-unit Agreement In Bahrain
January 28, 2011 // Franchising.com // (Arlington, VA) Elevation Burger, known for its organic, grass-fed burgers and recognized as one of the most innovative burger chains in the country, recently signed a multi-unit agreement with Burger Concepts, WLL a Bahrain based company.
Burger Concepts WLL plans to build 6 restaurants throughout the region. The first location is slated to open in Seef Mall, Bahrain in the second or third quarter of 2011.
"There is nothing here that offers the quality, taste and high standards of service, like Elevation Burger. This month the first organic supermarket will open in Bahrain, which will set the tone for healthy living and better-quality food alternatives in the area," said a company spokesperson. "We are excited about Elevation Burger's great-tasting, better-for-you menu items, and look forward to brining a world class product to our market."
Burger Concepts WLL is owned by area real estate and investment professionals with an established track record of managing and investing in regional real estate, construction and consumer goods.
"We are thrilled to be building our presence across the globe. Earlier this year, we signed our first international agreement and have five stores slated to open in Kuwait," said founder and CEO, Hans Hess. "We're also excited to have Burger Concepts join our brand; the area developers are highly-experienced and qualified business executives who will play a significant role in our expansion plans for the Middle East."
Elevation Burger serves only 100 percent USDA-certified organic, 100 percent grass-fed, 100 percent free-range beef burgers freshly ground on-premises and fresh-cut fries cooked in heart-healthy 100 percent olive oil. To complete the meal they offer fresh baked cookies and critically acclaimed hand-scooped milk shakes. Elevation Burger's warm and welcoming restaurants are also environmentally friendly, utilizing renewable, non-polluting materials and surfaces including bamboo flooring, compressed sorghum tabletops, low - or no- VOC paints and sealants and energy efficient equipment.
With AOL Small Business calling Elevation Burger the "Next Big Chain," and the Food Channel dubbing it one of the "up and comers" in the emerging "better burger" category, the innovative concept is rapidly expanding. The 12-unit-chain has franchise commitments to open over 100 additional locations in existing markets as well as new markets in California, Nevada and Maine. Projections call for 25 restaurants operating by the end of 2011, and 100 restaurants within the next few years.
About Elevation Burger
The idea for Elevation Burger was conceived by Hans Hess in 2002. The first Elevation Burger opened in Falls Church, Virginia in September 2005 and quickly gained national acclaim. Driven by their passion to bring organic, sustainable and fresh food to a national audience, Hans and his wife, April, created Elevation Franchise Ventures, LLC, which began franchising Elevation Burger restaurants in 2008.There are currently Elevation Burger locations in: Falls Church and Arlington, Va.; National Harbor and Potomac, Md.; Montclair, N.J.; Wynnewood and Collegeville, Pa.; Coral Springs, Fla.; and Austin, Texas. All are franchised locations except the Elevation Burgers in Falls Church and Potomac. The franchise expects to open locations in Dallas and metropolitan New York by the end of 2010.
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