Cincinnati Next to Get Naked*
March 01, 2011 // Franchising.com // Cincinnati, OH - Naked Pizza, one of the world's fastest growing franchisors, is celebrating its newest franchise opening in Cincinnati's Hyde Park area on March 11th. The company currently has 9 open stores in the U.S. and is on pace to open 50 stores this year including locations in Boston, Washington D.C., Phoenix, Boulder, Denver and New York City. Naked Pizza has more than 450 stores under contract around the world.
The company continues to attract international media attention for its mission to demonstrate that fast food can be part of the solution for a host of health issues, its disciplined and highly profitable business model, as well as its pioneering use of technology and social media to engage its audiences. The concept attracted high-profile investors and more than 5000 franchising inquiries from around the world, of which a select few have been awarded territories for development.
"We always wanted to get into the pizza business, but we wanted to do it with a natural product that really tasted good," says John Spence, one of three investors opening Cincinnati locations, "When we found Naked Pizza, we knew we had found the answer."
Naked Pizza's recipe is based on the use of all-natural ingredients with no added sugar, high fructose corn syrup, trans-fat, hormones or preservatives. Its crust is made from an Ancestral Blend® of ten grains, prebiotic fiber from the agave plant and special heat resistant probiotics or "healthful" bacteria. The diversity of nutrients and fiber along with the added probiotics support digestive health. According to co-founder Jeff Leach, it's a recipe based on a 200,000-year-old nutritional blueprint, and a taste that's all pizza - saucy, cheesy, still round, still comes in a square box, and delivered fast to your door.
Naked Pizza considers itself part of the post-recession, post-mass media driven entrepreneurship taking hold around the world. Leach sums it up: "Fast food is arguably the most successful commercial enterprise in the world in terms of marketing, product, distribution, and economies of scale. Our all-natural pizza is riding in on a Trojan horse intersecting a global demand for active, healthier lifestyles. Regardless of where we are, our business boils down to our pizza being a point of authentic connection - an honest exchange that starts a conversation about the food supply, policy or anything else people want to talk about. It gives people some tools to make better decisions about their health, the system and the food they eat. It's about igniting a movement."
Naked Pizza Cincinnati is located at 3646 Edwards Road.