Maaco Names Yodle Exclusive Preferred Vendor For All Local Online Advertising Needs

Nation's Largest Auto Body Repair Network Signs with Yodle to Drive Online Marketing Leads for Franchisees

April 08, 2011 // Franchising.com // New York City, New York – Yodle, a leader in local online advertising, is proud to announce that it has been chosen by MAACO Collision Repair And Auto Paining as the exclusive preferred local online marketing vendor for all MAACO franchisees. This announcement is the culmination of a yearlong pilot conducted by MAACO corporate and now opens the door for all 400+ MAACO franchisees in the U.S. to leverage Yodle's online advertising solutions.

As the exclusive preferred vendor for all of MAACO's local online advertising needs, Yodle is providing MAACO franchisees with a complete online advertising solution focused on generating measurable leads and ROI. Features include:

  • Website Development - high-quality and search engine friendly sites with all of the technical and design elements franchisees need to be successful online.
  • Search Engine Marketing - dedicated online marketing experts combined with Yodle's robust bidding algorithm delivers maximum ROI on top search engines like Google© & Bing™
  • Local Business Listings – distribution across our network of over 75 popular local sites and their mobile apps including directories, search sites and internet yellow pages.

Through our official relationship with MAACO, Yodle will also be providing enhanced support and special discounts for MAACO franchisees.

"We have dedicated the talent, technology and time to truly understand the unique needs of franchise and multi-location businesses," said Court Cunningham, CEO of Yodle. "We are proud to put it to work for companies like MAACO by delivering measurable leads and a positive return to each individual franchise location."

For more than five years, Yodle has been working with franchisors and franchisees to help them grow their businesses with measurable online advertising solutions and world-class service. The result is having the privilege to work with hundreds of the most respected names in the Franchise world like Two Men and a Truck® and Merry Maids.

"We knew we had to make online advertising work and evaluated several different vendors over a number of years. We concluded through various metrics and customer service experiences that Yodle was the most effective by far," said MAACO Vice President of Advertising Eileen Moran. "We are now excited to take our work with Yodle to the next level and maximize these results across the rest of our valued franchisees."

Yodle, a leader in local online advertising and named #35 on the INC 500 List of fastest growing private companies in the U.S., connects thousands of local businesses with consumers in a process so simple and cost-effective that business owners can't imagine any other way to advertise. Yodle has developed an integrated approach to signing up and serving local businesses that are transitioning their marketing budgets online. Yodle is headquartered in New York, NY with a presence in 25 major cities across the United States.

MAACO is the world's largest provider of collision repair and auto painting services with 475 collision centers throughout North America. Since 1972, MAACO Collision Repair & Auto Painting has repaired and painted more than 17 million vehicles, currently at the rate of more than one-half million per year. MAACO repairs vehicles for all collision repair segments, including customer direct pay, insurance, fleet and government. MAACO Franchising, Inc., is headquartered in King of Prussia, Pa.

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