June 29, 2011 // Franchising.com // HOUSTON – The recent Houston ColorTyme Grand Opening was more than just an afternoon of family fun and games. Saturday's event marked a new locally-owned rent-to-own option for residents and introduced the store's customer-focused owners and staff.
"We had a great turnout for our Grand Opening, and we'd like to thank everyone who came out to welcome us into the neighborhood," said David Rogers, one of the store's owners. "We are proud to be from this area and now have the opportunity to give back with budget-products and services for Houston families."
ColorTyme's Grand Opening event gave attendees a chance to browse the new store located at 1808 Wirt road while enjoying activities for all ages, free food and refreshments. As a special treat, the store awarded two DVD/VHS combos and a 42-inch plasma TV to winning customers in a free giveaway drawing. KEYH 850 AM – La Ranchera radio was also on site broadcasting live and giving away prizes such as Dynamo tickets and shirts.
ColorTyme offers affordable prices on rent-to-own items for the home including appliances, furniture, and electronics. Customers can benefit from ColorTyme's credit-free alternative to obtain new, name-brand products for their home and without long-term obligations. In addition, the store offers convenient payment plans with service, delivery and set-up included at no extra charge.
"We're proud to meet the needs of people in our hometown and bring a superior rent-to-own experience to Houston. People here deserve the best, and that's what they get when they walk into ColorTyme," said Mike Do, ColorTyme co-owner. "We're happy to provide a more personalized renting option to the area, and we aim to respond to the needs of our customers and the community."
ColorTyme, Inc., founded in 1979, is America's oldest franchisor of independently owned-and-operated rent-to-own stores. ColorTyme franchisees operate 191 rent-to-own stores in 32 states, and the company's custom-wheels-and-tires franchise brand, RimTyme, operates 20 stores in 11 states. ColorTyme is headquartered in Plano, Texas, and is an independent, wholly owned subsidiary of the largest RTO company in the world, Rent-A-Center (NASDAQ: RCII).