Holiday Inn Express Fort Lauderdale Airport - West Undergoes a New Brand Transformation
All-suite property offers convenient location to Fort Lauderdale's airport, cruise terminals and area universities
July 11, 2011 // Franchising.com // ATLANTA - IHG (InterContinental Hotels Group) [LON: IHG, NYSE: IHG (ADRs)], the world's largest hotel group by number of rooms today announces the opening of the Holiday Inn Express Fort Lauderdale Airport-West after extensive remodeling to transition the hotel from a Comfort Suites. The hotel is conveniently located in Davie, an area known for its universities and nearby beaches. With 77 upgraded suites featuring flat screen televisions, a newly built pool and 500 square feet of meeting space, the Holiday Inn Express Fort Lauderdale Airport-West is a valuable addition to the area's hospitality offerings. The hotel is bringing an expected 25 jobs to the area, ranging from front desk to maintenance.
The Holiday Inn Express offers an advantageous location for a variety of South Florida visitors. Located one mile from the Davie campuses of Nova Southeastern University, University of Florida, Broward College, Florida Atlantic University and Florida International University, the hotel is a smart choice for prospective students and visiting parents and faculty. The hotel is also in close proximity to the Fort Lauderdale/Hollywood International Airport and the Port Everglades cruise terminal. For entertainment, guests can enjoy the nearby Davie Rodeo Stadium, Hard Rock Casino, Sawgrass Mills Mall and Fort Lauderdale Beaches.
"We are thrilled to welcome this property to the Holiday Inn family of hotels with the brand new sign and everything it represents. Holiday Inn hotels are specifically designed for business and family oriented leisure travelers in need of a full-service lodging experience, and this property fits well within that offering," said Gina LaBarre, vice president, Brand Delivery, the Americas, IHG. "Development in South Florida is important in expanding our Holiday Inn consumer base and growing an even stronger presence across the Americas."
The new hotel includes features in keeping with the $1 billion Holiday Inn relaunch, the biggest ever project of its kind in the history of the hospitality industry. First announced in 2007, the relaunch program creates a more contemporary brand image as part of the drive to increase quality and consistency across the global portfolio. The program focuses on arrival and welcome services, guestroom and guest bath comfort and a redesigned logo and signage.
"The property underwent extensive renovations, including a new pool, state of the art fitness center and upgraded breakfast and lobby areas," said Thomas Qualis, general manager. "We welcome guests to enjoy our new color scheme, furniture and other upgrades throughout the suites and hotel."
With easy access to all major highways, including I-595, I-95, I-75 and the Florida Turnpike, the Holiday Inn Express Fort Lauderdale Airport-West offers guests a comfortable, yet affordable, business or leisure stay with innovative preferred guest upgrades to ensure a pleasurable experience. The hotel's complimentary Express Start® breakfast bar features a full range of breakfast items including a rotation of egg and meat selections, biscuits, yogurt, fruit, pancakes and the brand's proprietary cinnamon roll and Smart Roast® coffee. The SimplySmartTM shower incorporates a proprietary Stay SmartTM Kohler showerhead, signature shower curtain with curved rod, upgraded 100 percent cotton terry towels and a custom line of cinnamon-scented bath products. Guests will enjoy the SimplySmartTM bedding collection where they will find crisp fresh bedding which features an attractive decorative throw, a medium-weight duvet blanket and soft 200 thread-count sheets.
Guest rooms have been completely refreshed and offer new furniture including comfortable queen or king-sized beds, a sitting area with a lounge chair and an in-room coffee machine featuring complimentary Smart Roast® 100% Arabica coffee. Business travelers will find large desks with ergonomic chairs, free local and toll free phones with private voicemail and complimentary USA TODAY® newspapers. Recently upgraded Internet provides high-speed wireless access throughout the guest suites and lobby areas.
The Holiday Inn Express Fort Lauderdale Airport-West is owned and managed by Luckey's Management, Inc. under a license agreement with a company in the InterContinental Hotels Group and is located at 2540 Davie Road, Davie, FL 33317. Reservations can be made by calling 954-585-7071 or on www.hiexpress.com.
Holiday Inn Express participates in IHG's guest loyalty program, Priority Club® Rewards. The industry's first and largest guest loyalty program has 58 million members. Priority Club Rewards membership is free and guests can enroll by logging on at priorityclub.com, by calling 1-888-211-9874 or by inquiring at the front desk of this hotel or any of IHG's more than 4,400 hotels worldwide.
About Holiday Inn Express
Holiday Inn Express hotels are modern hotels for value-oriented travelers. Fresh, clean and uncomplicated, Holiday Inn Express hotels offer competitive rates for both business and leisure travelers. Guests Stay Smart® at Holiday Inn Express hotels where they enjoy a free hot Express Start® Breakfast Bar, free high-speed internet access and free local phone calls (US and Canada only). There are currently more than 2,000 Holiday Inn Express hotel locations around the globe. For more information about Holiday Inn Express hotels or to book reservations, call 1-800-HOLIDAY or visit http://www.hiexpress.com/.
Notes to Editors:
InterContinental Hotels Group (IHG) [LON:IHG, NYSE:IHG (ADRs)] is a global company operating seven well-known hotel brands including InterContinental® Hotels & Resorts, Hotel Indigo®, Crowne Plaza® Hotels & Resorts, Holiday Inn® Hotels and Resorts, Holiday Inn Express®, Staybridge Suites® and Candlewood Suites®. IHG also manages Priority Club® Rewards, the world's first and largest hotel loyalty program with 58 million members worldwide.
IHG is the world's largest hotel group by number of rooms and IHG franchises, leases, manages or owns, through various subsidiaries, a portfolio of over 4,400 hotels and more than 652,000 guest rooms in 100 countries and territories around the world.
IHG has more than 1,200 hotels in its development pipeline and expects to recruit around 160,000 people worldwide over the next few years.
InterContinental Hotels Group PLC is the Group's holding company and is incorporated in Great Britain and registered in England and Wales.