IN2IT Opens Franchise in Folsom, CA

The Nation's Most Unique Chain of Combined Retail Nutrition Stores & Fitness Gyms Accelerates Growth Plans

San Diego, CA. (July 6, 2011) // PRNewswire // Dennis Rieder, President and CEO of IN2IT Franchising, Inc., announced the newest franchise location opening in the Greater Sacramento Metropolitan Area. The IN2IT franchise business will be operated by Aaron and Amy Work in their Folsom, CA, location.

"The grand opening ceremonies were held on June 4, and we are now officially open for business," said Rieder. "It has always been Aaron's dream to open his own gym. He has followed body building and was excited to have Ronnie Coleman, 8X Olympia Champion as a grand opening ceremony guest," added Rieder.

The media was also in attendance, with CBS Good Day Sacramento and Sacramento Radio Station KNCI 105 covering the grand opening. IN2IT franchisees from as far away as La Mesa and Santa Clarita, CA, also joined in on the grand opening festivities. IN2IT is a national operator of a distinctive franchise chain combining a retail nutrition store with a gym facility offering affordable personal training under one roof. The company offers its franchisees several options, including Standard stores and smaller Express facilities. Juice bars in the Standard stores are another popular option. The Southern California-based IN2IT franchise company is pursuing its fast-paced expansion from coast-to-coast.

"When we launched the IN2IT franchise program, we knew we were on to something that would revolutionize the industry and offer consumers a more aggressive and effective training solution to meet their fitness needs. Exercise alone is not the total answer to weight loss and conditioning; it requires balancing nutrition and exercise. By continuing to put our members and franchise owners first, we will continue to reach for new heights and set the highest standards in fitness and franchising," said Carl Kosnar, Managing Partner of The Kosnar Group, franchise development consultants for IN2IT Franchising, Inc.

About IN2IT Franchising, Inc.

IN2IT Franchising, Inc., is a membership nutrition and physical fitness company consisting of a unique professional business model offering a hybrid nutrition & fitness center.

IN2IT provides training regimens and products which are proprietary to IN2IT, offering a turn-key franchise with the franchisee and staff receiving full training and ongoing support. The Company sources and trains membership salespeople in addition to recruiting professional trainers for its franchisees. IN2IT has trained world champion bodybuilders, however, the vast majority of our members are women and men who are just interested in weight training and enjoying the benefits of our nutrition and fitness training program.

Potential IN2IT franchisees are required to pay a $25,000 franchise fee which is included in the $116,150 to $196,750 range of capital needed to get started. Location options range from retail strip shopping centers to leased departments in hotels, big-box gyms and mall kiosks. Absolutely no previous health, nutrition, and fitness experience is necessary to qualify for an IN2IT franchise.

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