Jamba Juice Franchisee Celebrates Grand Opening of First West Valley City Location

Much to the Delight of Fans, The Better-For-You Smoothie Brand Opens in Utah's Second Largest City!

WEST VALLEY CITY, Utah, Aug 30, 2011 (BUSINESS WIRE) -- With the goal of bringing a convenient better-for-you, meal option to commuters, shoppers and residents of West Valley City, Daljit and Pam Hundal together with Jason and Tara Lindstrom, all principals of Blended Star, LLC, recently celebrated the opening of their first Jamba Juice franchise store location outside of the Valley Fair Mall in West Valley City, Utah. West Valley Mayor, Mike Winder, was on hand for the official ribbon cutting ceremony which took place on August 10, 2011.

"We are very excited to be able to provide West Valley City fans with an opportunity to enjoy Jamba Juice, the number one top-of-mind smoothie brand with better-for-you, great tasting specialty beverages and food," said Jason Lindstrom, owner/operator of Blended Star, LLC, Utah's largest Jamba Juice franchise operator. "We invite West Valley City fans to come by the store and sample one of our more than 30 made-to-order whole fruit smoothies, a delicious baked snack, like our sourdough pretzel, or try some fresh squeezed orange juice with our slow-cooked oatmeal made with organic steel cut oats."

This is the eleventh Jamba Juice store and the first new store opening for Blended Star, LLC since they purchased ten locations through a refranchising deal with Jamba in February of 2010. "We identified this location about 18 months ago as a great place for our first expansion in the Utah market," said Lindstrom. "The City of West Valley and the Valley Fair Mall staff have both been great to work with throughout the entire process. They are committed to the revitalization of this area and we are proud to be a part of that effort."

The Jamba Juice West Valley City location is located outside Valley Fair Mall and is open from 7:00 a.m. to 10:00 p.m. Monday through Saturday and 10:00 a.m. to 6:00 p.m. on Sunday.

About Jamba Juice Company

Founded in 1990, Jamba Juice (NASDAQ: JMBA) is a leading destination for specialty better-for-you beverage and food offerings, including great tasting whole fruit smoothies, fresh squeezed juices, hot beverages including organic coffee and tea, hot oatmeal made with organic steel cut oats, wraps, salads, sandwiches, California Flatbreads(TM), signature frozen yogurt, and a variety of baked goods and snacks. Jamba-branded products for at-home enjoyment are also available through select Jamba Juice stores and retailers across the nation. Jamba has more than 740 locations nationwide with a growing presence in airports, malls, and college campuses. Fans can find out more about Jamba's locations as well as specific offerings and promotions by visiting the Jamba Juice website at www.jambajuice.com, Jamba's Facebook fan page at www.facebook.com/jambajuice, on Twitter at twitter@jambajuice.com or by contacting Jamba's Customer Care team at 1.866.4R-FRUIT (473-7848).

SOURCE: Jamba Juice Company

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