TARGUSinfo Provides On Demand Verification Solution to ACE Cash Express Online Loan Application Platform

VIENNA, Va., September 7, 2011 — TARGUSinfo, the trusted leader in On-Demand Insight®, announced today that leading online lender and financial retailer ACE Cash Express is implementing On-Demand Verification into the company's, online loan application platform. TARGUSinfo's On-Demand Verification solution will help ACE Cash Express accurately verify applicants' contact information in real-time, driving significant increased efficiencies within its loan application process.

Getting accurate, verified contact information for applicants allows ACE Cash Express to increase operational through-put while reducing instances of fraud, default and costly manual verification.

"TARGUSinfo's ability to deliver a real-time verification service enhances our online loan application process," said Alexander J. Keechle, Chief e-Commerce Officer, ACE Cash Express. "This reduces our manual review process of consumer contact information. Now, we are serving customers with greater proficiency and acquiring the information we need to make confident decisions upfront during the loan process. Having access to hard-to-find consumer information is key in our space."

"We understand that companies like ACE Cash Express face critical challenges in verifying the contact information of consumers seeking loans, especially in the payday/short-term consumer loan space," said Dorean Kass, Executive Director, TARGUSinfo. "Today, more consumers are fully wireless.  The vast majority of loan applications contain cell phones as the only contact method. TARGUSinfo specializes in confirming linkages in wireless and hard-to-find data to consumers, and providing verification where other sources often fall short. We look forward to continuing to help ACE Cash Express enhance their business processes."

TARGUSinfo On-Demand Verification® solutions enable businesses in a variety of industriesto accurately confirm linkages between name, address, landline phone, mobile phone, email address and IP address information in real-time. TARGUSinfo delivers unparalleled intelligence by leveraging its real-time engineering platform – Identifiers, Attributes and Network (I.A.N.). I.A.N. is the backbone of TARGUSinfo's unique ability to deliver the most complete, accurate and actionable verification, scoring, identification and real-time analytics solutions.

About ACE Cash Express

ACE Cash Express, Inc. is a leading retailer of financial services, including short-term consumer loans, check cashing, bill payment and prepaid debit card services.  ACE is the largest owner and operator of check cashing stores in the United States and the second largest owner and operator of short-term consumer loan stores in the United States.  As of December 31, 2010, ACE had a network of 1,731 stores in 36 states and the District of Columbia, consisting of 1,677 company-owned stores and 54 franchised stores.  ACE focuses on serving consumers, many of whom seek alternatives to traditional banking relationships in order to gain convenient and immediate access to financial services. For additional information about ACE Cash Express, visit www.acecashexpress.com.


About TARGUSinfo


TARGUSinfo, the trusted provider of On-Demand Insight® to the most recognized brands, links and delivers 300 billion real-time attributes a year to drive smarter and more profitable customer interactions on the Web, over the phone and at the point of sale.  For more than a decade, America's top brands and most respected  companies have turned to TARGUSinfo to enable improved audience targeting, better customer experiences, higher conversion rates and increased customer lifetime values by using TARGUSinfo identification, verification, scoring and location solutions. TARGUSinfo offers a complete range of solutions to help organizations make better real-time decisions leveraging patented processes built on a proprietary network of hundreds of data feeds and its unique predictive analytics capabilities.  A profitable and privately held company, TARGUSinfo is headquartered in Vienna, Va. with offices in San Diego, Chicago, San Francisco and New York.  For more information, visit www.TARGUSinfo.com.

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