Helen Doron Early English is expanding into China
The world leader in early English education has made a foothold in the largest emerging market.
October 11, 2011 // Franchising.com // Misgav, Israel – This year, China became the world’s second largest economy, and is on track to match or surpass the United States for the number one spot sometime in the next decade. The Asian giant is booming: its industry is expanding, its people are hard-working, and the nation’s exports hold a large share of the world’s markets. With its large, and growing, international presence, China and the Chinese people are primed for English language education. China’s billion-plus population and giant economy make it a rich prize for a company able to make an opening.
Helen Doron Early English has set its ambitious sights on this new market. There are currently 6 Master Franchisors and 11 Learning Centre franchises in China. This network has experienced success on its initial moves into the Chinese market, and is poised to expand. An innovative development team that continually works on new programmes and learning materials, combined with a flexible franchising business model, have kept Helen Doron Early English on the cutting edge of private language education. Now the company is establishing its entry into one of the world’s most dynamic business markets.
Helen Doron Early English offers a highly regarded spoken-English programme for children of all ages. Courses are designed to teach children English as a mother tongue, giving them the high levels of comprehension and fluency they’ll need as adults. The foresight to get in early and a business model adaptable enough establish a network for future expansion, combined with the excellent educational programme that meets the needs and desires of the marketplace have given Helen Doron Early English key advantages in entering the Chinese market.
About the Helen Doron Educational Group
The Helen Doron Educational Group stands at the forefront of innovative educational systems, providing exclusive learning programmes and quality educational materials for babies, children and adolescents the world over since 1985. Our high-quality, English language educational programmes include the well-known Helen Doron Early English courses for children of all ages; Didi and Polly for larger groups in nurseries and kindergartens; and Super-Nature for grade school classrooms. The Helen Doron franchise model invites entrepreneurs to join a successful business operation that benefits children around the world. For more information, visit us at: www.helendorongroup.com.