Jack in the Box(R) Shakes Up the Holidays

Jack in the Box(R) Shakes Up the Holidays

October 11, 2011 // Franchising.com // SAN DIEGO — Some things just go together during the holidays – like turkey and gravy, reindeer and elves, tinsel and trees ... and Egg Nog and Pumpkin Pie Shakes at Jack in the Box® restaurants! The two popular flavors of Real Ice Cream Shakes are back, but only through the holidays.

"Egg nog and pumpkin pie are two of the holidays' most popular treats, and our guests look forward to this time of year when we add these flavors to our line of Real Ice Cream Shakes," said Tracy Dunn, director of menu marketing and promotions for Jack in the Box Inc. "Egg Nog edged Pumpkin Pie as our guests' favorite shake during last year's promotion, but only slightly. Regardless of which flavor you choose, either will help take the edge off the perennially hectic holiday season."

As with Jack’s other Real Ice Cream Shakes, the Egg Nog and Pumpkin Pie flavors are available in regular (16 oz.) and large (24 oz.) sizes and each features whipped topping and a Maraschino cherry on top. Other shake flavors include Oreo® Cookie Shake, Vanilla, Strawberry and Chocolate.

[Note to media: A high-resolution photo of the Holiday Shakes is available at http://www.jackinthebox.com/corporate/press-room/photo-gallery/.]

About Jack in the Box Inc.

Jack in the Box Inc. (NASDAQ: JACK), based in San Diego, is a restaurant company that operates and franchises Jack in the Box® restaurants, one of the nation’s largest hamburger chains, with more than 2,200 restaurants in 19 states. Additionally, through a wholly owned subsidiary, the company operates and franchises Qdoba Mexican Grill®, a leader in fast-casual dining, with more than 550 restaurants in 42 states and the District of Columbia. For more information, visit www.jackinthebox.com.



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