Xavier Louyot Appointed Vice President Global Marketing, Pullman

Xavier Louyot Appointed Vice President Global Marketing, Pullman

October 28, 2011 // Franchising.com // Xavier Louyot joins Accor as Vice President Global Marketing for Pullman, reporting to Accor Chief Marketing Officer and Executive Committee member Gregoire Champetier.

Xavier Louyot’s task will be to define and implement the Pullman brand marketing strategy. The Pullman network was launched in December 2007 and currently counts 57 hotels in 20 countries in Europe, Africa, the Middle East, Asia Pacific and South America. Located in key regional and international cities, near major airports and in prestigious tourist locations, Pullman hotels are designed as vibrant hubs of exchange. They offer travellers an extended range of custom-tailored services, innovative technologies and a fresh, innovative approach to organizing meetings.

Xavier Louyot is a graduate of the Ecole Hôtelière de Paris and also has a Masters 2 in direct marketing from the IAE Business School of Lille University.

His previous experience includes various Marketing and Communication positions with Le Méridien (Forte then Starwood Hotels & Resorts) and Lucien Barrière. In 2008, he joined American group Dolce Hotels & Resorts as Marketing and PR Director for Europe before becoming Global Director, Marketing and PR.

About Accor

Accor, the world's leading hotel operator and market leader in Europe, is present in 90 countries with 4,200 hotels and more than 500,000 rooms. Accor's broad portfolio of hotel brands - Sofitel, Pullman, MGallery, Novotel, Suite Novotel, Mercure, Adagio, ibis, all seasons/ibis Styles, Etap Hotel/Formule 1/ibis budget, hotelF1 and Motel 6 - provide an extensive offer from luxury to budget. With 145,000 employees worldwide, the Group offers to its clients and partners nearly 45 years of know-how and expertise.

###

Comments:

comments powered by Disqus

Franchise News Room »


News By Industry »


Featured Opportunities

The Joint Corp.
The Joint® Chiropractic is reinventing chiropractic care. Our vision is to become the largest, most respected provider of chiropractic services...
One Cannabis
Get A Piece Of The Booming Cannabis Market Without Headaches.
Copper Branch
No chef or previous restaurant experience required. Well established provider network controls both food and labour cost, guarantees a consistent...
WineStyles Tasting Station
Turn your passion for wine, craft beer and gourmet food into a rewarding business opportunity. WineStyles Tasting Station is the largest wine...
Checkers Drive-In Restaurants
Checkers Drive-In restaurant franchises are small but efficient making our restaurants easy to operate and typically reduced overhead costs.
Share This Page

Subscribe to Franchising Express

A Franchise Update Media Production
Franchise Update Media
P.O. Box 20547
San Jose, CA 95160
PH. (408) 402-5681
In Loving Memory Of Timothy Gardner (1987-2014)

Copyright © 2001 - 2018.
All Rights Reserved.